Shawn Mendes Returns to His Canadian Roots in GUT Miami’s Tim Hortons Film

Shawn Mendes Returns to His Canadian Roots in GUT Miami’s Tim Hortons Film

School editor Mark Morton teams up with Anonymous Content director Jason Koenig for the GUT Miami’s new campaign for Tim Hortons, featuring Canadian music sensation, Shawn Mendes. ‘Home is Where the Heart is’, in celebration of Shawn’s Canadian roots. The spot is out in advance of his first sold-out stadium show in Toronto on September […]

Burger King Takes Aim at Starbucks with Launch of BK Café Subscription for Only $5 a Month

Burger King Takes Aim at Starbucks with Launch of BK Café Subscription for Only $5 a Month

Burger King is brewing a coffee deal that can’t be beat. Starting March 15, BK app users can sign up for the BK Café Coffee subscription. For only $5 per month, guests can enjoy a hot cup of coffee anytime every single day at participating restaurants. Freshly brewed to deliver perfectly balanced flavour in every […]

Michael B. Jordan Tapped by BACARDÍ to Direct First-Ever Digital Film for New Premium Collection

Michael B. Jordan Tapped by BACARDÍ to Direct First-Ever Digital Film for New Premium Collection

BACARDÍ unveiled “The Angel’s Share,” a digital short film co-directed by actor and filmmaker Michael B. Jordan – marking the first digital ad spot for the brand’s new premium collection, which launched earlier in 2018. As part of its continued efforts towards the premiumisation of the rum category, BACARDÍ enlisted Jordan – a self-professed “rum […]

Baskin-Robbins Unveils Next Generation “Moments” Store Design in the US

Baskin-Robbins Unveils Next Generation “Moments” Store Design in the US

Baskin-Robbins, the world’s largest chain of specialty ice cream shops, unveiled its “Moments” concept store design which will give guests an entirely new and engaging experience when they visit Baskin-Robbins. The new store concept debuted in Fresno, California and will initiate a US-wide rollout beginning in 2019. The new store concept is designed to deliver on Baskin-Robbins’ […]

Pop-Up Soda Shoppe Made From Shipping Containers Serves Up ‘Coke-tails’ at Mall of Georgia

Pop-Up Soda Shoppe Made From Shipping Containers Serves Up ‘Coke-tails’ at Mall of Georgia

Coca-Cola put a modern-day twist on the soda shops of yesteryear with a pop-up summer experience at the Mall of Georgia near Atlanta. Mall-goers took a break from their shopping to stop by the #SodaShoppe, where they could enjoy handcrafted (non alcoholic) “Coke-tails”, hang out with friends and snap share-worthy photos inside a custom “bubble […]

Frito-Lay Variety Packs Invites Parents to Add a Special Touch to Packed Lunches with New Snackable Notes

Frito-Lay Variety Packs Invites Parents to Add a Special Touch to Packed Lunches with New Snackable Notes

As summer comes to a close, parents face the transition from fun, relaxed schedules and carefree lifestyles to the structure and routine that the school-year brings. In a twist to the common notion that parents can’t wait for back-to-school and students dread it – perhaps some statistics suggest otherwise: kids look forward to getting back […]

Diageo Unveils ‘Happy Hour’ Skill for Amazon Alexa Celebrating One of the Most Spirited Hours in the Day

Diageo Unveils ‘Happy Hour’ Skill for Amazon Alexa Celebrating One of the Most Spirited Hours in the Day

The happiest hour is when friends can share great drinks over great conversation, and what better location to gather than in the comfort of your own home? With Diageo’s new ‘Happy Hour’ skill, available for users 21 and over on Amazon Alexa-enabled devices, at-home entertaining becomes easier and more experiential. For the at-home bartender there’s always […]

Hugh Jackman Brings Back His Laughing Man Coffee Brand that Gives Back to the Farmers

Hugh Jackman Brings Back His Laughing Man Coffee Brand that Gives Back to the Farmers

 Laughing Man Coffee announced a brand refresh and new marketing campaign, “Make Every Cup Count,” to celebrate its mission to deliver premium coffee and give back to the farmers who produce it. Anchored by the national marketing campaign in the US, Laughing Man Coffee has unveiled an updated logo, revamped brand packaging, a new […]

Wrigley’s Alert Caffeine Gum Energises People in Time for Daylight Saving

Wrigley’s Alert Caffeine Gum Energises People in Time for Daylight Saving

Caffeinated gum is now a thing from the Mars Wrigley Confectionery company. The gum, called Alert Caffeine Gum made its debut just in time to wake people up from their daylight saving-induced sleep. Alert is calling attention to its new chew with a ‘That’s a Thing Now’ campaign. The chewing gum contains 40mg of caffeine […]

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