Burns Group & Labatt Blue Citra Lure Millennials Out of their Offices & into Nature with New Push

Burns Group & Labatt Blue Citra Lure Millennials Out of their Offices & into Nature with New Push

Brand transformation company, Burns Group, in partnership with FIFCO USA, one of the largest beer companies in the US, announced a new national campaign for Labatt Blue Citra, “Feral Office Workers.” Labatt Blue Citra is a new product from FIFCO that marries the taste, look and feel of trendy IPAs with an easy drinking lager. […]

Danone Decorates the Streets of Paris Posters to Celebrate a Century of Yoghurt

Danone Decorates the Streets of Paris Posters to Celebrate a Century of Yoghurt

The French multi-national food products corporation Danone turns 100 years and so do their iconic yoghurt pots. To celebrate the occasion the brand takes on a travel in time and went searching deep in their archives to bring out their very first advertisement prints.  The posters, that were revisited by BETC Paris, were then used […]

Is a Big Mac with Bacon Still a Big Mac? New Ad by Leo Burnett London Opens Up an Intense Debate

Is a Big Mac with Bacon Still a Big Mac? New Ad by Leo Burnett London Opens Up an Intense Debate

There are many questions that baffle and perplex us; is it still an empty room if there’s someone it? Is it still priceless if it was free? AND now is a Big Mac® with bacon, still a Big Mac®? This is the first time the iconic burger by McDoanld’s has been changed in the UK since its […]

Colonel Sanders Joins the Four Founding Fathers of Singapore in New OOH Campaign

Colonel Sanders Joins the Four Founding Fathers of Singapore in New OOH Campaign

In celebration of the Singapore Bicentennial, together with the signature KFC wit and lightheartedness, the restaurant chain has placed a real-life statue of their own founding father, Colonel Sanders, by the Singapore River.  The idea was born between KFC and their creative agency partner, Ogilvy, to pay homage to the ‘Founding Colonel’ of the world’s […]

McDonald’s Celebrates Australia’s Favourite Season in Summer Campaign by DDB Sydney

McDonald’s Celebrates Australia’s Favourite Season in Summer Campaign by DDB Sydney

Australia is famous for its summers; long, hot days spent enjoying the sun and the sea. Aussies can’t help loving it just as much as they love shortening words and tucking into Macca’s. DDB Sydney has connected the nation’s favourite season with its favourite place to eat in this recently launched campaign. As the temperatures […]

LEAP’s New Food Films for Wagamama Supports their Expansion

LEAP’s New Food Films for Wagamama Supports their Expansion

Following the success of Loveurope and Partner’s stop-motion animations for wagamama’s vegan-themed social media campaign, the popular restaurant brand commissioned LEAP to refresh the video content for their in-store, out of home and other social media campaigns. As the original creators of the mouthwatering food films displayed on their enormous Heathrow airport screens, LEAP have a […]

Tiger Beer Creates 3D Installations to Showcase ‘District’ Bottles on the Streets of Singapore

Tiger Beer Creates 3D Installations to Showcase ‘District’ Bottles on the Streets of Singapore

 Tiger Beer has launched larger than life 3D versions of its bottle at bus shelters to celebrate a limited-edition Singapore district bottle series. According to the Asia Pacific Breweries-owned brand, these district bottles showcase artwork which is inspired by cultural elements that define each district. The public gets to vote for the district to […]

Disco Dancer & Floating Kites Bring to Life Genius Gluten Free’s New Social & OOH Campaign by TMW Unlimited

Disco Dancer & Floating Kites Bring to Life Genius Gluten Free’s New Social & OOH Campaign by TMW Unlimited

 Colourful animation is used to eye-catching effect in a new series of social assets and out of home created for Genius Gluten Free by TMW Unlimited. The work, part of Genius’ ongoing ‘What’s Your Gut Feeling’? strategy features the inside of a stomach in which the discomfort of eating gluten is strikingly brought to […]

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