Snickers Goes Nuts with New ‘Sknickers’ Underwear Range for Men

Snickers Goes Nuts with New ‘Sknickers’ Underwear Range for Men

Snickers has revealed their launch of “Sknickers” – a new line of men’s underwear – was an April Fool’s Day prank. In a seemingly serious stunt, Snickers announced the “industry-leading product innovation” was the “answer to men’s wellness trends.” The “Sknickers” underwear range would supposedly “hit stores in the coming months” and “offer wearers a […]