Repositioning Tideford Organics as the curators of joyful plant-based flavours.

Repositioning Tideford Organics as the curators of joyful plant-based flavours.

Following its acquisition by Yeo Valley Organic, Tideford Organics has rebranded with the help of Bristol-based agency The Space Creative. The Space Creative has developed a distinctive and ownable visual identity for Tideford, setting it apart from Yeo Valley‘s more traditional soup range. The outcome is a vibrant, refreshing design that elevates shelf presence and […]

NATION’S FIRST SUSTAINABLE SHOPPING BASKET REVEALED

NATION’S FIRST SUSTAINABLE SHOPPING BASKET REVEALED

British grocery shoppers are making more sustainable choices than they may realise according to new research* commissioned by Ecotone – Europe’s leading organic, plant-based, and Fairtrade food company. In a survey of 2,000 UK adults, the top ingredients most purchased by UK shoppers were revealed, finding that Fairtrade, organic, taste, and health are all dominant […]

RUDE HEALTH SEES SUCCESS FOR OAT RANGE WITH SERIES OF DISTRIBUTION WINS

RUDE HEALTH SEES SUCCESS FOR OAT RANGE WITH SERIES OF DISTRIBUTION WINS

Pioneers in healthy, natural and delicious food and drink, Rude Health, today celebrates securing wider distribution for its successful oat milk range. From 1st September, Sainsbury’s will list the brand’s latest launch; Organic Oat Barista as well as Chilled Oat from 24th September. Tesco is confirmed to extend the Rude Health range, rolling out Chilled […]

RealFood Organico Looks At Organics Through A New Lens

RealFood Organico Looks At Organics Through A New Lens

(new brand identity and extensive range of NEW range additions prioritise the Joy of Real Food) September is a pivotal month within the fine foods calendar, when a procession of influential foodie events take place to coincide with buyers meticulously reviewing and refreshing their cluttered category fixtures and food aisles in a bid to advance […]

Kallø takes snacking to the next level with NEW Organic Veggie Dips

Kallø takes snacking to the next level with NEW Organic Veggie Dips

Boasting bold flavours and organic ingredients, Kallø Veggie Dips are well positioned to meet ongoing trends for flavoursome plant-based snacks Kallø, the B Corp healthier snack and stock pioneer owned by Ecotone UK, is making its debut into the dips category with organic Veggie Dips. Featuring a unique tomato-based recipe combined with organic vegetables and […]

Kallø appeals to younger foodies with NEW Organic Stock Pots

Kallø appeals to younger foodies with NEW Organic Stock Pots

Kallø, the natural food brand owned by Ecotone UK, is set to launch a new range of organic stock pots in delicious Chicken and Vegetable flavours into Waitrose (RRP £2.50). The UK’s number one organic stocks brand, is looking to fill a gap in the category for a stock pot that appeals to an eco-conscious […]

THERE’S TEA , THEN THERE’S GOOD TEA

THERE’S TEA , THEN THERE’S GOOD TEA

Championing nature nurturing tea, Clipper marries product and purpose in its biggest TV and VOD advertising campaign to date Clipper Teas is set to launch its new integrated marketing campaign which will see it sing from the tree tops about its Fairtrade and organic tea that supports biodiversity. Representing an investment of over £1m, the […]

Lewis Moberly Creates new Design System for Organic Baby Food Brand Little Freddie

Lewis Moberly Creates new Design System for Organic Baby Food Brand Little Freddie

Brand design agency, Lewis Moberly, has partnered with leading organic baby food brand, Little Freddie to create a new design system for its portfolio of products as it expands across markets and introduces fully recyclable packaging. Founded in 2014 by parents Piers Buck and Taslim Ho, the business was born from the couple’s frustration at […]

ManiLife expands distribution with Organic range as it launches into Waitrose

<strong>ManiLife expands distribution with Organic range as it launches into Waitrose</strong>

Award-winning peanut butter brand ManiLife is cementing itself as an industry leader with further distribution points secured for its exclusive batch Organic range. The new listing in Waitrose, shows the growing appetite for organic produce, which is a first for the brand within its portfolio. Available from 15th October, peanut butter lovers can find ManiLife Organic Smooth and […]

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