🎂🍰🧁💙💜🧡 Love Yamama – Share love, every day 🧡💜💙🎂🍰🧁

 🎂🍰🧁💙💜🧡 Love Yamama – Share love, every day 🧡💜💙🎂🍰🧁

Derek&Eric create a fresh and delightful brand world full of love for sweet treats icon Yamama. The Gandour family business has been making sweet treats across the middle east since 1857 making products people love. Yamama’s Challenge Since the 1980’s, Yamama has established itself as a true family favourite, leveraging Gandour’s 150 years of expertise in confectionary to create a […]

Boundless Brand Design takes Tenzing to new heights

Boundless Brand Design takes Tenzing to new heights

Plant-based and planet-positive, Tenzing Natural Energy needed to refresh their packaging design and more clearly communicate their natural, sustainable credentials, alongside the power and impact of the ‘energy’ drink. The category is busy, with new entrants fighting for shelf space. The brand needed a clearer, single minded design approach that would draw consumers in and […]

Seymourpowell and Suntory Beverage and Food GB&I collaborate on packaging design for latest -196 brand launch

Seymourpowell and Suntory Beverage and Food GB&I collaborate on packaging design for latest -196 brand launch

The design and innovation agency partners once again with the Ribena and Lucozade producer as it expands into the RTD alcohol market in Great Britain Strategic design and innovation agency Seymourpowell has unveiled the UK packaging design for Japanese ready-to-drink brand -196 (minus one nine six) – a new addition to the British RTD alcohol market, introduced […]

Robot Food Turns Up the Tang with Sarson’s

Robot Food Turns Up the Tang with Sarson’s

Robot Food has partnered with Sarson’s to bring the world of tang to a new generation through an omnichannel advertising campaign, brand world toolkit and packaging design. Synonymous with traditional fish and chips, Sarson’s has been craft brewing its own unique brand of vinegar for over 230 years. To establish a deeper connection with a […]

Crusha undergoes a major reimagining as it recreates the authentic modern diner milkshake experience in the home with a disruptive new identity by Outlaw

Crusha undergoes a major reimagining as it recreates the authentic modern diner milkshake experience in the home with a disruptive new identity by Outlaw

The Silver Spoon Company collaborated with Bristol-based strategic brand design studio, Outlaw, to reimagine the Crusha brand, increasing its relevance to a much bigger and broader audience.  Since the 1950s, Crusha has been the original milkshake syrup. However, the brand needed a fresh visual identity to appeal to a new generation of milkshake lovers and […]

Lucozade and Pearlfisher Bring the Energy with Masterbrand Visual Identity and Packaging Redesign

Lucozade and Pearlfisher Bring the Energy with Masterbrand Visual Identity and Packaging Redesign

Pearlfisher London today announces a new collaboration for the redesign of Lucozade – a major refresh in its 97 year history, including the creation of Lucozade’s new visual identity and packaging design. The new look consolidates its ranges of Lucozade Energy and Lucozade Sport drinks under a unified masterbrand approach, enhancing its visibility and appeal […]

B&B studio renews Vitalin with a refreshed positioning and contemporary design.

B&B studio renews Vitalin with a refreshed positioning and contemporary design.

B&B studio has partnered with Cranswick Pet Products to redesign Vitalin, its heritage dog food brand established in 1953. Tasked with broadening the brand’s consumer appeal and distribution, the rebrand seeks to build on the brand’s long-standing association with the British countryside and its use of locally farmed ingredients. Vitality from farm to tail Comprising […]

One for the Trophi® cabinet

One for the Trophi® cabinet

SoreThumbStudio® worked with Surya Foods to create the brand identity and packaging suite for one of their first new brand launches in 3 years. Trophi®, was the chosen name for the new Greek food range launching with 9 SKUs that stretch the ambient, chilled and frozen aisles of supermarkets. SoreThumbStudio® were challenged with building a […]

Butterfly Cannon serves up a delicious design for Divine Chocolate’s new Dessert Bar range

Butterfly Cannon serves up a delicious design for Divine Chocolate’s new Dessert Bar range

For over 25 years, Divine has been doing things differently in the chocolate industry, being the only farmer-owned Fairtrade chocolate maker in the world. This new release keeps that ethos alive. Our delicious quest was to bring together their much-loved chocolate with the nation’s favourite desserts, in a new range of decadent chocolate bars, perfect […]

THE COLLABORATORS AND MASTERCHEF FINALIST SANDY TANG LOOK TO CREATE A NEW CATEGORY OF WORLD DUMPLINGS, WITH THE REBRAND OF JOURNEY TO THE WEST

THE COLLABORATORS AND MASTERCHEF FINALIST SANDY TANG LOOK TO CREATE A NEW CATEGORY OF WORLD DUMPLINGS, WITH THE REBRAND OF JOURNEY TO THE WEST

Strategic food and drink brand design consultancy The Collaborators has worked with 2020 MasterChef finalist Sandy Tang and her business partner David Solomon to reposition and rebrand their range of chilled world dumplings – Journey To The West. The brand update aims to elevate world dumplings from starter and side-dish status, to become a whole […]

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