Potatoes in your Coffee? Family and friends dig deep to disrupt the world of dairy alternatives. A plant-based drink that tastes delicious, goes perfectly with hot drinks and is kind to the environment? It’s a tough nut to crack, but the combined genius of Swedish-based food innovators Veg of Lund and Professor Eva Tornberg at Lund university have figured it out. And who […]
Bombay Sapphire recently launched a new range of RTDs. The upscale and stylish design, created by drink specialist Knockout, is a perfect serve of classic iconicity with a bold modern twist. Bombay Sapphire® & Tonic took time to develop as the brand was adamant that the product lived up to consumer expectations in terms of quality, […]
Pearlfisher has redesigned Tyson Foods’ chicken on a stick range, Grab It, to attract a wider audience and bring a modern, convenient and tasty approach to healthy snacking on the go. Tyson Foods, Inc is one of the world’s largest food companies and a recognised leader in protein. The Grab It chicken on a stick […]
New visual identity and packaging proudly reaffirms the brewery's place in the craft beer market, taking inspiration from its unique Midwestern-Dutch heritage
Design Bridge New York share details of their work rebranding New Holland Brewing Co., restoring its position as a leader in the increasingly competitive craft beer market. Inspired by the spirit and symbols of Dutch culture in the brand’s hometown of Holland, Michigan, the striking transformation unites the brewery’s heritage with its distinctly Midwestern attitude, […]
Hard seltzers are the cool new wave of alcoholic drinks. They’re ideal if you want something more refined than a pint of beer, but more refreshing than a vodka soda. Demand is swelling, and Midday were asked to create a new premium brand led by the concept of the water’s edge – a place of […]
Havana Club Cuban Spiced, the first Spiced product from Havana Club. This unique expression combines 100% premium Cuban rum with exotic flavours and warming spices to create balanced flavours of sweet vanilla and aromatic spices with hints of ripe guava, toasted coconut and fresh pineapple. The product concept is intended to attract Millennial and Gen-Z consumers to the […]
This month, XITE Energy launches its new branding and packaging with design by Brandon. XITE Energy is the first UK nootropic drink including three active nootropics – natural supplements that have a beneficial effect on brain function in healthy people. Daily demands for health and productivity are forever increasing, yet time does not, so XITE Energy […]
Bombay Bramble, a new creative expression from Bombay Sapphire, recently launched in full ruby red splendour with an identity and bottle design crafted by drinks specialists Knockout. Bombay Bramble blends Bombay’s vapour distilled London Dry Gin with a rich fruit infusion made from freshly harvested blackberries and raspberries. This is a more complex and time-consuming […]
Food and drink branding specialists, The Collaborators have created a new brand identity and packaging for gluten-free and vegan Italian food brand, White Rabbit, as it looks to ramp up its presence with new listings and NPD. White Rabbit has already established itself as a leading free-from producer, but with ambitious growth plans, founders Teo […]
