Culture POP Soda Launches With Packaging And Brand Identity By ROOK/NYC

Culture POP Soda Launches With Packaging And Brand Identity By ROOK/NYC

Culture POP Soda is crafted with real, functional ingredients and only a touch of sweetness. It’s mix of live probiotics, organic juices and organic ground spices delivers a complex, tasty twist on familiar flavors. Culture POP is a soda you can feel good about. Flavors include: Ginger Lemon & Turmeric, Orange Mango & Chili, Wild Berries with Basil & […]

ZEO raises the bar with a design by Knockout

ZEO raises the bar with a design by Knockout

Drinks design specialists at Knockout have created a new identity and bottle design for ZEO, a range of sophisticated, sensorial zero-alcohol spirits. The brand’s first two variants, Botanical Dry and Spiced Oak, arrived in the UK market this November. Unlike other non-alcoholic spirits, ZEO possesses a sensorial dimension which mirrors the physiological effect of alcohol. […]

Miller Genuine Draft Recaptures ‘Genuineness’ with Brand Refresh

Miller Genuine Draft Recaptures ‘Genuineness’ with Brand Refresh

Molson Coors Beverage Company has unveiled a game-changing new identity for ’90s icon Miller Genuine Draft (MGD) in a move to reinvigorate the brand. Working with global brand-led creative agency BrandOpus, the bold overhaul restores the authenticity of the brand and reflects the ‘genuineness’ at its core. It launches across North America this month. Famous […]

Pearlfisher brings joy to jelly with new design for Hartley’s 10 Cal Jelly.

Pearlfisher brings joy to jelly with new design for Hartley’s 10 Cal Jelly.

Pearlfisher is celebrating saying “YES” to Pudding with a new strategy, packaging redesign and portfolio review for Hartley’s 10 Cal Jelly. The nation’s iconic jam and jelly brand, Hartley’s introduced its 10 Cal Jelly Pot range 7 years ago, but it was time to modernise the brand’s expression. Pearlfisher was tasked with making it the […]

Boundless Brand Design Launch Beefeater’s stand out new low alcohol spirit drink exclusively for the Spanish market

Boundless Brand Design Launch Beefeater’s stand out new low alcohol spirit drink exclusively for the Spanish market

Boundless Brand Design was commissioned by client partner and the world’s most awarded Gin, Beefeater, to launch a Lower-ABV spirit drink in Spain, an exciting first for the brand. Looking to target the surging demand from global consumers for no/low spirits, Beefeater wanted to create a lighter drink experience for those seeking a more balanced […]

The Space Creative rebrands Sheese, bringing new consumers to the dairy-free cheese fixture

The Space Creative rebrands Sheese, bringing new consumers to the dairy-free cheese fixture

Sheese, the award-winning dairy-free cheese brand from Bute Island Foods has been rebranded by The Space Creative, the brand’s first major refresh in its long history. The bold and playful new packaging, which will roll out across Sheese’s extensive range, reflects the versatility of each product, encouraging dairy-free seekers to use Sheese to create delicious […]

The Collaborators Helps Ombar Raise The Bar With A New Brand World And Website

The Collaborators Helps Ombar Raise The Bar With A New Brand World And Website

Food and drink branding specialists, The Collaborators have created a new brand world to help Ombar reach a wider audience with its mission to change the way people see chocolate. The Bristol-based agency was appointed to create a dynamic visual language and relaunch the brand’s website. From its kitchen table beginnings in 2007, Ombar has […]

Forty Spotted turns Gin on its head with striking new packaging

Forty Spotted turns Gin on its head with striking new packaging

Tasmania’s Forty Spotted Gin has undergone a dramatic redesign by brand and packaging innovation agency Boldinc, including a category first bespoke bottle, specifically engineered to be displayed upside down. According to creative director Steve Smith it was clear from the beginning that the brand needed to make waves. “We knew the historical link of Forty […]

B&B studio reimagines leading non-alcoholic aperitif Everleaf and introduces two new products to the range

B&B studio reimagines leading non-alcoholic aperitif Everleaf and introduces two new products to the range

Non-alcoholic aperitif Everleaf has undergone a strategic repositioning and redesign by B&B studio as it seeks to grow its presence in both the on-and off-trade and launch a range of new products under the Everleaf name. Building on the success of its initial SKU – a bittersweet aperitif that’s the perfect base for a traditional […]

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