Sydney Brewery’s exciting rebrand by Boldinc
Sydney Brewery’s exciting rebrand by Boldinc
Reinvigorating a craft beer trailblazer: Design Bridge reconnects New Holland Brewing Co. to its iconic Dutch roots
New visual identity and packaging proudly reaffirms the brewery's place in the craft beer market, taking inspiration from its unique Midwestern-Dutch heritage
Design Bridge New York share details of their work rebranding New Holland Brewing Co., restoring its position as a leader in the increasingly competitive craft beer market. Inspired by the spirit and symbols of Dutch culture in the brand’s hometown of Holland, Michigan, the striking transformation unites the brewery’s heritage with its distinctly Midwestern attitude, […]
Small Giants – Little Critters, Big Mission
The Brand formerly known as Crické was founded by four friends with a passion for sustainability. Launching with a range of gourmet crackers made with cricket flour, the aim was to spark an exciting food revolution to help consumers do better for themselves, and for the planet. Why crickets? Crickets are super sustainable, truly wholesome […]
Knockout designs Bombay Bramble, a creative new expression of gin
Bombay Bramble, a new creative expression from Bombay Sapphire, recently launched in full ruby red splendour with an identity and bottle design crafted by drinks specialists Knockout. Bombay Bramble blends Bombay’s vapour distilled London Dry Gin with a rich fruit infusion made from freshly harvested blackberries and raspberries. This is a more complex and time-consuming […]
The Collaborators Brings ‘Italian With Edge’ To White Rabbit Pizza
Food and drink branding specialists, The Collaborators have created a new brand identity and packaging for gluten-free and vegan Italian food brand, White Rabbit, as it looks to ramp up its presence with new listings and NPD. White Rabbit has already established itself as a leading free-from producer, but with ambitious growth plans, founders Teo […]
Ringnes brings ‘social’ packaging to locked down drinkers in Norway
Missouri Creative, the London based design and creative agency, has redesigned the packaging for one of Norway’s most treasured beer brands, Ringnes. Combatting the many restrictions around the marketing of alcohol in Norway, the team recognised the importance of the pack design as the single most important touchpoint with consumers. Making the transition to a […]
Royal Salute Blended Scotch Whisky by GPA Luxury
GPA Luxury recently finished crafting three packs for Royal Salute’s Signature Blend whisky. Each pack celebrates something different – including Royal Garden Parties – and features unique illustrations by its own artist. The luxury packaging manufacturer used bright and vivid full colour print and spot colours, as well as multiple embellishments, to create impressive exteriors […]
The McDonald’s legacy has a new look – Pearlfisher redesigns McDonald’s’ global packaging system
Over the last 65 years, McDonald’s restaurants have become beloved for quality food and convenience. With over 60 million touchpoints every day, packaging matters. Pearlfisher partnered with McDonald’s for a multi-year redesign of the brand’s global packaging system. At the center of the redesign is a graphics system, which serves as a single visual framework […]
Triballat Noyal takes important step forward with plant-based Sojasun and Sojade products in SIG carton packs
French family business Triballat Noyal is taking a groundbreaking future step by choosing SIG filling technology and aseptic carton packs for its Sojasun and Sojade plant-based products. Triballat Noyal, based in Brittany, likes to do things a little differently and is committed to making products that are healthier for both people and the planet. Choosing […]
Keto-Friendly. No Guilt Bakes Launches 6-Strong On-The-Go Cakes Range In New Vibrant, Recyclable Packaging (FEB 21)
The rapid emergence of No Guilt Bakes means that the UK ketogenic movement finally has a new treat-centric hero that’s not yet another humdrum energy bar or liquid breakfast drink! Whilst the UK ketogenic movement has undoubtedly been a little slower out of the blocks than its US counterpart (where keto is out-performing both GF […]