HEINEKEN appoints new Senior Director Global Heineken Brand

HEINEKEN appoints new Senior Director Global Heineken Brand

HEINEKEN today announces the appointment of Bram Westenbrink as Senior Director Global Heineken Brand, effective June 1st. Reporting to Chief Commercial Officer, Jan-Derck van Karnebeek, his remit is to build on the strong foundation laid by predecessor Gianluca Di Tondo, and focus on driving further Heineken® growth and profitability around the globe. Since March 2017, Westenbrink has […]

People are the Product in Coca-Cola’s Bubbly New Print and Outdoor Ads

People are the Product in Coca-Cola’s Bubbly New Print and Outdoor Ads

If you are what you drink, you might want to cut back on the Coca-Cola. But Ogilvy Dubai connects people and product in a more metaphorical way for new print and outdoor ads breaking in the Middle East. The ads feature Coke cups, glasses and bottles filled with crowds of people, whose diminutive size makes […]

Boston Pizza Names Helen Langford New Vice President of Food Services

Newly created position to deliver on brands’ innovative and bold culinary strategy Boston Pizza today announced the hiring of Helen Langford for the newly created position of Vice President of Food Services. Langford brings more than ten years of product innovation, quality assurance and supply chain expertise to the role and will oversee Boston Pizza’s […]

Carlsberg Group appoints a new head of Human Resources

Carlsberg Group appoints a new head of Human Resources

Claudia Schlossberger (57) has been appointed Senior Vice President Global Human Resources, Carlsberg Group. She has overall global responsibility for Carlsberg’s 41,000 employees. Since 2003, Claudia had been Chief Human Resources Officer, Metro Group, as well as Metro Cash & Carry. Prior to that, Claudia held various senior HR leadership positions across the Metro Group […]