For The Love Of Pizza, Plants & The Planet

Papa John’s launches first global ‘Plant Love’ campaign to promote increased choice for pizza fans.

For The Love Of Pizza, Plants & The Planet

Papa John’s is today launching its first coordinated global campaign in over 12 countries globally to ‘plant love’ with its pizza fans worldwide. ‘Love Pizza, Love the Planet’ aims to promote the importance of nature and natural ingredients in Papa John’s pizzas, spotlighting new or existing plant-based or inspired ranges.  New pizzas launching in various […]

THIS & Vegan Dough Co team up to launch UK’s first vegan bacon love hearts pizza

THIS & Vegan Dough Co team up to launch UK’s first vegan bacon love hearts pizza

Hyper-realistic plant-based meat company, THIS, has teamed up with Vegan Dough Co, to launch a first of its kind pizza topped with three vegan meats, including vegan bacon love hearts. Inviting Brits to release the animal inside this Valentine’s Day, the plant-based meat dream pizza called ‘The Animal‘ features THIS Isn’t Bacon shaped into love hearts, vegan chorizo, […]

Domino’s launches new brand platform with VCCP

We Got This: don’t risk takeaway roulette

Domino’s launches new brand platform with VCCP

Takeaways are a big decision that can make or break an evening. If you get it right then everyone is happy, but if you get it wrong then it’s not just the meal that’s ruined, it’s the whole evening.  That’s why Domino’s has launched a new through-the-line brand platform – ‘We Got This’ – to […]

Domino’s Vibrant New All4 Idents Bring Joy to Those Who Have Been Missing Out

Domino’s Vibrant New All4 Idents Bring Joy to Those Who Have Been Missing Out

Today sees the launch of three exciting new Domino’s idents for All4. As the platform sponsor, the shorts will raise awareness of this new partnership, while spotlighting two brands which combine for the perfect night in.   Created by VCCP, the ‘Joy + Missing Out’ spots are immersive, mixed media films which combine a live action […]

Pizza Hut launches its first ad with boldest campaign ever with Bhuvan Bam, a.k.a BB Ki Vines

Conceptualized by Creativeland Asia, this campaign highlights Pizza Hut’s WOW Everyday Value Offer of tastiest pizzas starting at INR 99

Pizza Hut launches its first ad with boldest campaign ever with Bhuvan Bam, a.k.a BB Ki Vines

In a complete brand refresh, India’s leading pizza chain Pizza Hut’s new campaign announced a bold and fun campaign using internet star, Bhuvan Bam, being hypnotized by the delicious new range of pizzas.  The new TVCs have one of India’s most popular Youtubers Bhuvan Bam (BB Ki Vines) getting into a frenzy the moment the thought of a pizza […]

Papa John’s Creates ‘Beezza’ to Help Raise Awareness for the Declining Bee Population

Papa John’s Creates ‘Beezza’ to Help Raise Awareness for the Declining Bee Population

The ‘Beezza’ marks the launch of Papa John’s latest pizza release, while recognising the importance of the insect to tomato production and highlighting the growing threat of climate change to its future. There’s an element of self interest in the brand’s campaign, given the bee is ‘in fact the most effective pollinator of tomatoes, essentially […]

Goodfella’s Reconnects with their Italian-American Roots in New ‘Made with Respect’ Campaign

Goodfella’s Reconnects with their Italian-American Roots in New ‘Made with Respect’ Campaign

Goodfella’s means business. On Monday 1st April, the fastest growing frozen pizza brand rolled out its new marketing campaign: Made with Respect. Produced by Grey London, the heavyweight £4.2m investment is set to be the biggest of any frozen pizza brand in the last six years. Claire Hoyle, Head of Marketing at Goodfella’s, comments: “We […]

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