Unilever Rebrands Flora ProActiv As Premium Lifestyle Brand

Unilever Rebrands Flora ProActiv As Premium Lifestyle Brand

Unilever has repositioned its Flora ProActiv spreads and drinks to push a more premium, healthy lifestyle message after losing a sense of “uniqueness” in its visual identity. The FMCG giant worked with Design Bridge on the brief, which saw the agency create a new logo, typography, visual identity and photography style. The design focuses on […]