Channel 4 has launched the new TV marketing campaign for The Great British Bake Off in a roadblock across its network, promoting the show’s much-anticipated ninth series. The film celebrates the inspirational effect that the biggest baking show on TV has on amateur bakers across the UK. The cast of lovingly homemade treats including a […]
In honour of National Friendship Day on August 5, United Way of King County and United Way of the Battle Creek and Kalamazoo Region are collaborating with Kellogg’s Froot Loops to promote anti-bullying, launching its United to Be Kind program. Throughout the week of August 6, attendees at United Way of King County’s Summer Meals program and United Way of the Battle Creek and Kalamazoo Region will participate […]
After months of speculation, Sparkling Ice, part of the Talking Rain Beverage Company portfolio, is excited to reveal the flavour of its limited-edition Mystery Flavour – Passion Fruit Punch! “At Sparkling Ice, we’re excited to share that the Mystery Fruit Flavour our consumers have been drinking all summer long has been revealed as Passion Fruit Punch,” […]
Frozen drinks may not immediately come to mind when you think of Halloween, but the largest frozen drinks supplier in the UK, Vimto Out of Home (OOH), is set to change that. Following the successful launch of blood orange Starslush last Halloween, the latest promotion heroes the popular flavour. And with add-ons boosting uplift in […]
Bedale AFC have made headlines again with their ‘wurst kit’ ever. Midday on Friday 27th, the sausage-based kit was launched to buy online at historicfootballshirts.co.uk, with 25% of kit sales going to Prostate Cancer UK. The kit, sponsored by Heck Food, was unveiled at The Heck Stadium Tuesday 24th of July, live on BBC Look North. […]
From Siren Blonde Ale in Memphis to Modern Times in San Diego and Pick Axe Porter in Anchorage, a new pop-up pub serving 230 US craft beers is landing in London on August 10. Celebrating craft beer popularity, Virgin Atlantic and Delta are opening The Joint Venture Pub on New Oxford Street, Holborn, bringing people […]
To get more Singaporeans to try its product, Knorr spices up the streets with a 3D branded life-sized Knorr Hao Chi scented capsule dispense machine at Clear Channel’s bus stop shelters. This makes it the first execution in Singapore that combines both visual and sensorial outdoor experience with the aim of boosting brand awareness and […]
To thank Kyle Busch fans for their continued support during an amazing 2018 NASCAR season, M&M’s Racing announced the launch of two social promotions providing fans with the opportunity to win “money can’t buy” experiences throughout the remainder of the regular Monster Energy NASCAR Cup Series season and 2018 Monster Energy NASCAR Cup Series Playoffs. To enter either […]
Heineken, the world’s leading international brewer, launches the ninth year of its highly-anticipated #Heineken100 program by kicking-off its partnership with Italian Sportswear brand Kappa for a limited-edition, six-piece capsule collection. The 2018 #Heineken100 program commemorates and continues the conversation following the World Cup, by partnering two global iconic brands that share a rich heritage of supporting soccer […]
Tanqueray, the gin brand owned by Diageo, has created what it’s calling the UK’s first Negroni fountain. The brand is marking the launch of its orange-flavoured gin Tanqueray Flor de Sevilla with a Spanish inspired fountain that will feature in bars across London and Manchester. Tanqueray said it took inspiration from the old drinking fountains […]