Recetas Nestlé, Publicis Conseil/México and Digitas Mexico launch ‘Recipes vs Arthritis’, to help those suffering from arthritis regain their passion for cooking

By on    Food, Innovation, Latest  

Recetas Nestlé, Publicis Conseil/México and Digitas Mexico launch ‘Recipes vs Arthritis’, to help those suffering from arthritis regain their passion for cooking

Recetas Nestlé, with the help of Publicis Conseil/Mexico and Digitas Mexico, has created a platform to empower people who suffer from arthritis in their daily meal preparations while enhancing their quality of life. In Mexico, many have a strong passion for cooking; it is seen as an enjoyable experience of personal expression. Yet, arthritis diagnosis is 60% higher in Mexico than in the rest […]

Nescafe’s New Coffee Jar has a 3D-Printed Lid that Doubles as an Alarm Clock

By on    Beverages, Features, Innovation, Latest, Launches, Non Alcoholic  

Nescafe’s New Coffee Jar has a 3D-Printed Lid that Doubles as an Alarm Clock

In a world that is currently obsessed with craft coffee, instant coffee is probably not the coolest thing to be drinking right now. To breathe new life into its signature product, Nescafé has created the “Alarm Cap”—a 3D-printed coffee jar lid that doubles as an alarm clock. Made in partnership with creative agency Publicis Mexico […]