Australian sparkling wine brand, Chandon has unveiled its latest piece of localised content via Havas Sydney, to mark the second season of its partnership with the McLaren-Honda Formula 1 team. The partnership, which began in 2016, builds Chandon’s association with the glamour of the Formula One lifestyle and forms part of Chandon’s ongoing strategy to […]
Heineken has announced it is behind a mystery activation via Red Agency, targeted at the Melbourne hospitality industry which has been taking place in the lead-up to and during The Australian Open. Over the past two weeks, a number of bartenders around Melbourne have been left with some unexpectedly big surprises by a ‘mystery shopper’ […]
A Facebook-powered vending machine dubbed The Joy Generator is selecting chocolate based on Australian consumers’ likes and interests and then dispensing bars of confectionery, in a stunt for Cadbury. The Joy Generator enables users to log in to their Facebook profile via the machine, which selects and dispenses a free bar of chocolate matched to […]