REF+T Recreates Ghost Movie Scene to Talk About Lactose Intolerance

REF+T Recreates Ghost Movie Scene to Talk About Lactose Intolerance

Lactosil, an enzyme supplement for people with lactose intolerance, launches a new campaign: Ghost. The spot claims people to stop suffering for milk by showing a woman crying in front of a window-shop because she is lactose intolerant. The idea was inspired by the love-hate relationship of those people with dairy products and uses the […]