Parker Williams Gets Creative for Sarson’s First Product Launch in 25 years

Parker Williams Gets Creative for Sarson’s First Product Launch in 25 years

Brand design agency Parker Williams has created the label for Sarson’s new pickling vinegar. Parker Williams’ creative concept for Sarson’s Specialty Pickling Blend marries a key consumer trend – helpful – with the vinegar’s brand promise of taking the stress and hassle out of pickling with an easy-to-use, ready-mixed solution. The clear, informative label inspires […]

Sarson’s Goes Retro in Limited Edition Vinegar Bottle by Parker Williams

Sarson’s Goes Retro in Limited Edition Vinegar Bottle by Parker Williams

Brand design agency Parker Williams has designed a limited edition “Chip Lovers” bottle label for Sarson’s, the UK’s number one vinegar brand. Packs of malt vinegar will feature the brand’s successful vinegar-loving couple, ‘Fish and Chip’. Along with channelling the nostalgic power of artist Paul Thurlby’s imagery, the limited run sees Sarson’s change its background […]