Rich’s adapts retail offering to meet changing shopper behaviours

Rich’s evolves offering with the rise in snacking and demand for wrapped products

Rich’s adapts retail offering to meet changing shopper behaviours

Rich’s, the UK’s leading supplier of premium bakery products, has outlined new projects to help retailers and out of home providers meet the changing demands of consumers during the coronavirus pandemic. With consumers seeking more assurances on food safety and quality, Rich’s has accelerated its project to offer individually wrapped products for retailers to put […]

Prime Bar Takes Savoury Snacks With ‘Real British Beef Protein’ Into The Mainstream

Prime Bar Takes Savoury Snacks With ‘Real British Beef Protein’ Into The Mainstream

December ‘19 sees Prime Bar make its long anticipated debut into the mainstream retail snacking arena with 3x 100% British bred/grass-fed savoury protein snacks Smokey & BBQ, Fruity & Flavoursome and Sweet & Spicy debuting within Marks & Spencer, Ocado, Selfridges & a nationwide network of independent food retail wholesalers. The inescapable truth is that today protein is less of a trend or […]

Fastest Growing Nut Butter Brand, PIP & NUT Launch Into Healthy Snacking With Natural Nut Butter Cups

Fastest Growing Nut Butter Brand, PIP & NUT Launch Into Healthy Snacking With Natural Nut Butter Cups

This November, nut butter experts Pip & Nut are set to enter the premium impulse category with an exciting range of all natural nut butter cups. Made in the UK using Pip & Nut’s award-winning real nut butter, each cup is deliciously wrapped in ethically sourced, single-origin Colombian chocolate. During a recent study​*​, over 50% […]

Kerry Foods Launches £1.5M Campaign Set to Unleash the Fun in the Cheese Snacking Category

Kerry Foods Launches £1.5M Campaign Set to Unleash the Fun in the Cheese Snacking Category

Cheestrings, the most frequently purchased and kids’ favourite cheese snack, is launching a £1.5m multi-touchpoint campaign, born out of rich insight. The research compiled by brand owner Kerry Foods suggests that kids are relentless pursuers of fun and are always seeking inspiration to spark their natural creativity to make anything exciting. This notion perfectly pairs […]

Things Unlimited Taps “Hangry Toddler” Moment In New Super Yummies Ad For Cow And Gate

Things Unlimited Taps “Hangry Toddler” Moment In New Super Yummies Ad For Cow And Gate

A toddler on the brink of a hunger tantrum takes centre stage in Things Unlimited’s new work for Super Yummies, the Cow & Gate toddler snacking brand. In the ad, which utilises the five-second non-skippable element of YouTube pre-roll, a toddler enjoying a day out in the park with his mum approaches meltdown with the […]

Tostitos: Men Are The Biggest Offenders Of Double-Dipping

Tostitos: Men Are The Biggest Offenders Of Double-Dipping

No bowl is safe with nearly half of Millennial men, ages 18-34, admitting to conducting the biggest party foul in the book: double-dipping. To celebrate National Chip and Dip Day on March 23, Tostitos, a leading brand from PepsiCo’s Frito-Lay division, conducted a survey with ORC International interviewing more than 1,000 Americans from Feb. 14-17, […]