ENGINE Creative’s latest campaign for McCoy’s crisps introduces “The Beast,” a demanding creature whose cravings can only be satisfied by the extreme flavours of McCoy’s. McCoys1 from ENGINE on Vimeo. Directed by Blinkink’s Joseph Mann, the series of ads are set in everyday scenarios in which a person snacking on some disappointing very plain crisps […]
To mark the launch of the new Walkers MAX x KFC flavoured crisps and its on-pack promotion offering a 2 for 1 KFC Meal with every pack, this weekend will see the national debut of the brand’s hotly anticipated TV ad. “Our focus for 2021 is to bring smiles back to the nation. If it doesn’t […]
F&f launch their latest rebrand for Native Snacks – the plant-based brand that’s bringing delicious and good-for-you Super Street Snacks
Rebrand for Native Snacks – the plant-based brand that’s bringing delicious and good-for-you Super Street Snacks to rival the mainstream savoury snack players.
The Native Snacks’ rebrand brings to life the business’ mission to harness the power of street food and create a buzz in every pack. Brighter colours and a bolder design increase consumer appeal and improve Native Snacks’ on-shelf presence whilst the refreshed brand world is bolder, livelier and really encapsulates the energy of street food. […]
Real Handful, the successful healthier snacking start up, has this month, unveiled new packaging for its trail mix and protein bars with strategy and design by brand consultancy Brandon. The design features on the brand’s new website and is being rolled out across its existing ranges over the next few months and into 2021. Brand […]
New funds to drive next phase of growth and support international expansion
Boundless, the healthy snack brand on a mission to bring activated nuts and seeds to the masses, today announces a record raise. The investment, which is £1million, includes participation from existing Angel investors as well as a syndicate of high net worth individuals. The funds will be used to drive the brand’s next phase of […]
Kallø, the leading rice cake brand owned by Wessanen UK, is set to launch an innovative range of lentil and pea veggie cakes in two delicious flavours: Beetroot and Spinach & Pesto. As part of Kallø’s commitment to healthier snacking and offering plant-based alternatives, the new veggie cakes are low in fat and calories, high […]
Boldly master your urge to down this Doritos
If you’ve recently tried lacing a grocery delivery order, you may have discovered that the more this health crisis drags on, the longer the grocery delivery timeframes become. That’s a major problem if you’re running out of Doritos. Everyone knows that you simply can’t resist a pack of Doritos. From the moment you crack a […]
Grey London is launching a campaign for Pringles, targeting the ever-expanding gaming market, that sees Xbox champions leave the screen and enter the real world in a fun fantasy style starring Pringles as the ultimate go-to snack for gamers.
PRINGLES Grey London from Grey London on Vimeo. ‘Pringles has entered the game’ is currently running in France and Germany, and launched in the UK on Monday 30th March. Highlighting the association between the brand and gaming with taglines such as ‘Pop, play, eat’, the series of films offers the audience a fun look at the world […]
Global brand experience agency Sense has won the contract to run experiential and trial campaigns across the KP Snacks portfolio. Sense was appointed following a competitive pitch initially involving eight agencies. KP Snacks are looking to develop a long-term, exclusive partnership with the agency, with the opportunity for Sense to work across their snack portfolio […]
Kings Elite Snacks - The UK’s leading ambient meat snack brand is delighted to announce it is launching the UK’s first Microwaveable Pork Crackle product into Sainsburys this November .
With Kings pioneering in this space with vegan jerky, wagyu biltong and salmon jerky, Kings Pork Crackle is set to be the most innovative snack launched to date. The company GM and the founder of the Kings brand Charlie Simpson-Daniel says: “This takes pork crackle to a whole new level. Normal crackle is air popped/fried in […]