Slice Design Brands New Plant-Based Brand Qwrkee to Shake up the Vegan Snacking Market

Slice Design Brands New Plant-Based Brand Qwrkee to Shake up the Vegan Snacking Market

New UK plant-based food and drink brand Qwrkee have launched an exciting range of products including Vegan Jerky, Puffs and Pea M’lk. Qwrkee are on a mission to bring you plant-based, tasty and nutritious snacks without any compromise! They believe in doing things a little differently, so all products in the range offer significant nutritional […]

PRO 2GO Shakes Up Health and Wellbeing Snack Market with Energetic £5m Brand Relaunch Campaign

PRO 2GO Shakes Up Health and Wellbeing Snack Market with Energetic £5m Brand Relaunch Campaign

Health and wellbeing snack brand PRO 2GO has announced a major new £5m brand relaunch campaign. The initiative was developed in partnership with creative agency ELVIS. In its biggest push to date, the SCI-MX Nutrition-owned, protein-based healthy snack brand has worked with ELVIS to develop a campaign which aims to drive awareness and trial of […]

Flipz Gets a Unicorn-Themed Pack Makeover via Anthem!

Flipz Gets a Unicorn-Themed Pack Makeover via Anthem!

Anthem Worldwide, the global creative agency, has continued its partnership with pladis, the global snacking company behind some of the UK’s most-loved snacks, to develop packaging designs for an exciting new special edition variant for Flipz, the chocolate covered pretzel snack. Building on the unicorn craze that has swept the country, pladis UK&I have responded […]

Design Happy Brands On The Go Steak Snack Brand, Jekl

Design Happy Brands On The Go Steak Snack Brand, Jekl

In an environment of dusty landscapes, rustic type and cowboy themed packaging, Jekl met with Design Happy with a view to shake up the category, not just with its superior tasting product but to stand apart from the crowd of normality. Rather than focusing on the product’s heritage the design experts decided to draw inspiration […]

A More Permissible Ritz Relaunches with Contemporary New Packaging by Bulletproof

A More Permissible Ritz Relaunches with Contemporary New Packaging by Bulletproof

Mondelēz International has worked with the London office of global brand design agency, Bulletproof, to revitalise the packaging for its Ritz snacking portfolio, as part of an overall relaunch of the iconic cracker brand. Bulletproof had already put the glitz back into Ritz back in 2013, when it created the pack design that placed the iconic […]

General Mills Bets on Influencers to Create Cult Appeal for the UK Launch of its US Snack Sensation, LÄRABAR

General Mills Bets on Influencers to Create Cult Appeal for the UK Launch of its US Snack Sensation, LÄRABAR

LÄRABAR, the cult US vegan snack brand and creator of the original fruit and nut bar, has finally hit UK shores this month. Headed up by a £700k marketing campaign, General Mills is launching its first ever dedicated influencer squad to raise awareness of the snack sensation that will launch with listings in Sainsbury’s and […]

Nākd Launches First Ever TV Campaign with ‘Mind. Blown’

Nākd Launches First Ever TV Campaign with ‘Mind. Blown’

Nākd is one of the UK’s leading healthy snack brand worth an impressive £40m, and has revolutionised healthy snacking in the UK as it continues to surprise and delight customers with its mouth-watering selection of flavours. With the first burst of TV activity kickstarting a £1.5million campaign, the ‘Mind. Blown.’ campaign comes to life in both 30” and […]

‘Krampus Kibble’ Hits US Shelves in Fun Christmas Campaign by Planet Propaganda

‘Krampus Kibble’ Hits US Shelves in Fun Christmas Campaign by Planet Propaganda

This holiday season, through a friendly neighbourhood partnership with the Nutkrack brand (owned by Chef Eric Rupert), creative agency, Planet Propaganda will be bringing special edition ‘Krampus Kibble‘ to Madison, WI and beyond, inspired by the Krampus of folklore: the mean to Santa’s merry, and punisher of ill-mannered munchkins. Planet Propaganda collaborated with Nutkrack to […]

Kettle Chips Offers Crisps-Inspired Seasoning Shakers in Festive Giveaway

Kettle Chips Offers Crisps-Inspired Seasoning Shakers in Festive Giveaway

Kettle Chips is giving away a set of seasoning shakers containing the same ingredients used to flavour its crisps. The competition is being promoted through a social video campaign, “Real seasonings’ greetings”, created by Joint. The film was directed by Debby Lewis-Harrison through Dark Energy Films. The shakers are designed to look like packs of […]