Vestal Pokes Fun At ‘Noisy Neighbours’
Two Gold Medals Prompt Social Media Ad Campaign
Vestal Pokes Fun At ‘Noisy Neighbours’
Goose Island select Digital Natives for UK Instagram Launch
Goose Island select Digital Natives for UK Instagram Launch
Beans on bix anyone? Weetabix sales increase by 15% following viral social post
After generating over one billion views on social media, sales of Weetabix increased by 15% since Tuesday according to Sainsbury’s sales data, with boxes pictured flying off the shelves at the Sainsbury's Kiln Lane Superstore in Epsom.
The UK’s number one breakfast cereal, Weetabix, has seen a surge in sales of their Weetabix Original cereal with Sainsbury’s reporting an uplift of 15% since Tuesday. This comes as a result of a social media post that went viral from earlier this week featuring baked beans on Weetabix, which sparked conversation and debate nationwide […]
Food brand tricks influencers into promoting recipe box service that doesn’t exist and vegan chicken as real meat
Influencers left stunned & embarrassed as social media posts went out to over half a million followers
A hyper-realistic vegan food brand has pranked influencers into promoting a fake meal delivery service and its ‘chicken’ pieces as real meat when they are made from peas and soybeans. Instagram influencers were sent packages from UK company, THIS™, claiming to be a new recipe box service called ‘Surprise’ that delivers different surprise recipes to […]
KITKAT’s famous slogan “Have a break, have a KITKAT” finally gets a well-deserved 10 days break to celebrate the brand’s 85th birthday in new campaign
In Wunderman Thompson’s global campaign, everyone is invited to help the “Have a break, have a KITKAT” slogan come back reinvigorated, refreshed and ready to face the next 85 years
KITKAT is launching a global campaign, inviting everyone to join in the celebration of the 85th anniversary of the brand. Created by Wunderman Thompson, it raises awareness of a social media competition to help people mark the occasion of KITKAT turning 85 in 2020. The campaign highlights that, at this unique moment, KITKAT will make its most […]
Naked Smoothies encourages its drinkers to ‘Be More Naked’ in bold new brand campaign
This Week, Naked Smoothies has launched a new brand campaign, ‘Be More Naked’, to promote its entire range of smoothies: Naked Machines, Naked Lean and Naked Zing. ‘Be More Naked’ brings to life Naked’s new brand positioning and new brand visual identity, via exciting new digital content encouraging people to have the confidence to embrace […]
Cadbury presents ‘Battle of the Inventors’
Try the three new limited edition bars and vote for your favourite
Last year, Cadbury asked the public to invent a brand new Cadbury Dairy Milk bar. Thousands of entries were narrowed down to just three, and the new campaign introduces a head-to-head battle between Taylor’s ‘Out of the Blueberry’, Shannon’s ‘Crunchy Honeycomb’ and Gillian’s ‘Coconutty’ to see which bar gets to stay on shelves. The winner […]
Cadbury and Maynards Bassetts partner with top-flight football talent for ‘Win the Captain’
● Promotion gives consumers the chance to get closer to players than ever before and win experiences with Harry Kane, Virgil van Dijk or Eden Hazard ● Developed in partnership with creative agency ELVIS
Cadbury and Maynards Bassetts are launching a new campaign that sees them team up with top-flight football captains Harry Kane, Virgil van Dijk and Eden Hazard. The initiative was developed in partnership with creative agency ELVIS. ‘Win the Captain’ gives consumers the opportunity to win an experience day with Kane, Van Dijk or Hazard, as […]
Julius Meinl Launches First Global CSR Initiative For Pay With A Poem Campaign
Viennese Coffee Roaster Julius Meinl and Worldreader are fighting illiteracy one poem at a time this World Poetry Day
As part of its ongoing mission to make the world a better place through poetic inspiration, Viennese coffee brand Julius Meinl has launched its first global CSR initiative for its world-renowned annual poetry campaign Pay with a Poem. This year, Julius Meinl has collaborated with global education charity Worldreader and over 1,000 HoReCa customers register […]
Birds Eye searches for Britain’s favourite fish finger sandwich with launch of ‘The Birds Eye Butties 2020’
- Birds Eye is opening up the search for Britain’s ultimate fish finger sandwich to a people’s vote for the first time - Initiative developed in partnership with creative agency ELVIS
Birds Eye, the frozen food giant brand, is launching ‘The Birds Eye Butties 2020’, a campaign to recognise Britain’s favourite fish finger sandwich. The initiative was developed in partnership with creative agency ELVIS. The campaign is a new take on Birds Eye’s Fish Finger Sandwich Awards, which originally launched in 2017, and aims to create […]