Birds Eye Backs ‘Dadding’ in #Solidaritea Father’s Day Campaign by Recipe

Birds Eye Backs ‘Dadding’ in #Solidaritea Father’s Day Campaign by Recipe

 Birds Eye is building on its #Solidaritea campaign, championing parenting and putting an end to ‘parent shaming’. The new campaign showing solidarity with parents is breaking in the run up to Father’s Day on June 17th. The campaign is the next instalment in an initiative developed with Recipe. It reflects Birds Eye’s commitment to […]

Birds Eye Shows Support for British Parents with Film to Celebrate Parenting Challenges

Birds Eye Shows Support for British Parents with Film to Celebrate Parenting Challenges

Birds Eye Fish Fingers is launching an online film to show support for mums and dads around Britain to celebrate the sometimes-thankless parenting moments they face, and to stand with them in #Solidaritea. Birds Eye’s film features a group of mums – the so called ‘fish finger five’ – who originally came together to support their […]