Diet Coke Prints Two Million Unique Bottle Designs In Different Colours

Diet Coke Prints Two Million Unique Bottle Designs In Different Colours

Coca-Cola Israel and digital agency Gefen Team have recently launched a campaign that had them printing over two million exclusively designed labels for its bottled Diet Coke beverages. Using a special algorithm, Coca-Cola managed to generate millions of different labels in various permutations of colors and shapes automatically for their ‘Stay Extraordinary’ campaign. According to […]