Aardvark is a new brand creation by B&B studio for young entrepreneur Hugo Walters, encompassing brand positioning, creative strategy, naming, brand design and packaging. A sustainable, vet approved insect-based pet food for cats and dogs, Aardvark will launch initially as a DTC brand, with a retail offer on the way. Sustainable lifestyle Aardvark exists to […]
DUG Potato drinks brand creation.
Potatoes in your Coffee? Family and friends dig deep to disrupt the world of dairy alternatives. A plant-based drink that tastes delicious, goes perfectly with hot drinks and is kind to the environment? It’s a tough nut to crack, but the combined genius of Swedish-based food innovators Veg of Lund and Professor Eva Tornberg at Lund university have figured it out. And who […]
The Brand formerly known as Crické was founded by four friends with a passion for sustainability. Launching with a range of gourmet crackers made with cricket flour, the aim was to spark an exciting food revolution to help consumers do better for themselves, and for the planet. Why crickets? Crickets are super sustainable, truly wholesome […]
Clipper Teas and Fairtrade Foundation support sustainable farming methods
Ethical and organic tea company, Clipper, is working with the Fairtrade Foundation to showcase the sustainable farming methods used on Clipper’s Fairtrade tea estates that have a positive impact on people and the planet. The theme of this year’s Fairtrade Fortnight is climate justice. It will focus on how climate change affects farmers and how […]
“The plastic-free, recyclable, AquaDot EcoSpoon is the most sustainable utensil on the global market today, being fully compliant with the EU ban on single-use plastic cutlery.”
In advance of European legislation banning single-use plastic items such as cutlery, plates and straws by July 2021, California-based EcoTensil has introduced the revolutionary new AquaDot range of plastic-free, extra sturdy, folding paperboard cutlery. EcoTensil’s patented and award winning paperboard utensils are well known and loved in North America. Since 2010, the company has sold […]
With the carton bottle combidome, contract packing solutions specialist Framptons will bring a unique packaging offer for an innovative range of beverages that includes plant-based drinks, smoothies, juices and dairy drinks in early 2021. SIG has partnered with Framptons to install a new generation combidome filler, which will be the first of its kind in […]
SGK Anthem, Vrijdag Premium Printing, Generous Minds, Neuren-sics, Kurz and Merck have joined forces under the name ‘Packadore Collective’ to design and implement both desirable and sustainable packaging solutions. Their Take Back design innovation showcas-es an innovative returnable and reusable takeaway packaging solu-tion.
More than 8 million tonnes of plastic is dumped into our oceans every year, which tells us all we need to know about the poor waste management of plastic and just how little plastic is successfully recycled globally. Single use plastics in many formats are due to be outlawed from 2021 – we need a […]
Seymourpowell, the London-based design and innovation company, has partnered with Suntory Beverage And Food GB&I (SBF GB&I) to carry out a substantial brand and packaging renovation across the core product ranges of its iconic British drinks brand Ribena. The project is a significant milestone as Ribena seeks to differentiate itself in the minds of consumers […]
New ATL campaign hits screens in big awareness drive for its biodegradable tea bags
After becoming the first major tea brand to make the switch to biodegradable tea bags across its entire range, PG tips, the nation’s favourite cuppa, is investing in a substantial £3.8m ATL campaign to support the range and increase awareness around this new sustainable choice. The 30 second TV ad with sustainability at its heart airs […]
Diageo works with female-founded agency Red & Co on creative platform and brand identity for launch
By 2030, Diageo’s ‘SOCIETY 2030: SPIRIT OF PROGRESS’ plan will enable the company to: Reach 1 billion people with messages of moderation through its brands Achieve Net Zero carbon emissions across direct operations Increase representation of leaders from ethnically diverse backgrounds to 45% Use 30% less water in every drink it makes Today, Diageo, maker […]