• Rubies in the Rubble worked with Pearlfisher on new brand strategy, brand identity, tone of voice and brand world • The re-brand is part of an exciting new era for the makers of ‘conscious condiments’, and comes after new team hires and a hugely successful crowdfund campaign launched earlier this summer • Jenny Costa, […]
Are you a fan of eating with your hands? Well you can now do so with all ease at KFC restaurants! Feel free to dig into your chicken with your fingers without having to think of the greasy consequences.
Imagine this: NO cutlery, NO rules, and NO complications at all. Just you, your finger lickin’ good KFC chicken and the ability to clean up – anywhere within your reach. For decades, KFC has been a brand that has pushed the limits of creativity for the love of its finger lickin’ good chicken. Through […]
WaterAid and longstanding partner Fujifilm have teamed up to bring to life the stories of two communities in Madagascar and highlight the enormous impact of water and sanitation on their lives. Award-winning photographer and Fujifilm X-Photographer Saraya Cortaville joined WaterAid Voices from the Field Officer Ernest Randriarimalala to capture beautiful images on Fujifilm’s award-winning X-T3 […]
Family-run fine foods manufacturer Potts’ has announced the launch of its new packaging design, which is set to turn the category on its head and lead the competition into a more eco-positive direction for the future. In an attempt to tackle the growing issue of single-use plastics within the food and beverage industry, Potts’ has […]
Flavours of a fruit seller’s stall created with hops grown in the Market Hall
In what has now become a yearly tradition, Borough Market is releasing its new limited-edition sustainably packaged beer brewed with freshly picked wet hops grown in the iconic Market Hall. This ‘Wet Hop IPA’ is a refreshing sessionable but full-bodied IPA, with upfront tropical notes packed full of flavours suggestive of a well-stocked fruit seller’s […]
RIEDEL FIRST IN THE NETHERLANDS TO OFFER ASI-CERTIFIED CARTON PACK
Premium Dutch fruit drinks manufacturer Riedel has once again opted for SIGNATURE PACK Full Barrier from SIG, this time for its Appelsientje Biologisch range of 100% pure and unsweetened fruit juices. The aseptic carton pack is made with polymers linked to plant-based renewable materials and continues to help Riedel’s ongoing commitment to sustainability. Riedel is also SIG’s first […]
Organic, raw chocolate brand Raw Halo has launched its new brand identity and packaging across its range of vegan bars, with design by London-based agency B&B studio. Now available in Waitrose, Ocado and Holland & Barrett, Raw Halo bars are crafted using ethically sourced ingredients including single-origin cacao and coconut sugar. At the heart of Raw […]
Carlsberg Group has updated on its journey to create the world’s first ‘paper’ beer bottle made from sustainably-sourced wood fibres that is both 100% bio-based and fully recyclable. Carlsberg has unveiled two new research prototypes of its Green Fibre Bottle, which are the first ‘paper bottles’ to contain beer. Carlsberg also announced it has been […]
Sharp’s Brewery is working with Nick Mulvey to make music that will protect British coastlines from plastic pollution and help reduce single plastic usage. The Cornish Brewery and Mercury Music Prize nominee have today released the first track pressed onto a record made from recycled plastic, which has been washed up on Cornish beaches. Sharp’s Brewery and […]
Independent behaviour change agency, 23red, has worked with sustainability experts WRAP, to develop and launch Stand Up For Food month; – a dedicated month of action within the Guardians of Grub campaign to help reduce the amount of food wasted within the UK hospitality sector. Throughout September, the UK’s busiest bars, pubs, restaurants, hotels, cafes, […]