Tequila Herradura announced the launch of its new global marketing campaign, “Luck Is Earned.” Featuring raw and undeniably real stories of people who parallel the ambition, passion and soul of Tequila Herradura, the campaign illustrates that there are no shortcuts to greatness. Whether it’s making tequila, music or art, turning one’s all-consuming passion into perfection requires dedication […]
Tequila Herradura announces the release of its second in a series of small-batch tequilas, Coleccion de la Casa, Reserva 2013 – Cognac Cask Finish Reposado. Credited with creating the first reposado expression and extra anejo expression in the tequila industry, Casa Herradura continues its legacy of innovation with Coleccion de la Casa, Reserva 2013 – […]