Tesco has today unveiled its Christmas campaign for 2022, created by BBH and featuring a broadcast from the aptly named ‘The Christmas Party’ – to reflect the mood of the nation and show that despite the tough current climate, festive merriment will still be high on the nation’s agenda. According to the retailer’s research, 87% of people claim that […]
The Flava People has teamed up with Diageo to launch a new range of Guinness sauces – including the first Guinness Ketchup and a Smoky BBQ sauce. The new range – which launches in Tesco stores this month – also includes a Beef & Onion stir in gravy mix, the fifth product to hit shelves under […]
The Flava People Teams Up With Diageo To Launch ‘Guinness Cooking Paste’ In Tesco
Yogiyo - Ready To Go
Yogiyo, maker of the first Korean stir fry sauces in the UK, is significantly expanding its range to include nine brand new products including meal kits, noodle pots, hot sauces and a Korean BBQ sauce – taking its SKUs to a total of 12. The firm is aiming to capitalise on the continued growth in […]
Bacardi Limited announced the launch of Breezer, a lower-alcohol (4% ABV) Ready to Drink 250ml can perfect for summer daytime-drinking occasions with friends. Breezer will be available in Tesco from May in three distinctive, refreshing flavours that cater to all tastes – Blood Orange & Ginger; Strawberry, Cucumber & Mint; and Lemon & Elderflower. Recent […]
Bacardí, one of the world’s most awarded rum, announced the launch of Bacardí Spiced, made with gold rum mellowed in charred American Oak for a hint of smokiness and blended with natural flavours and spices for a bold, yet smooth taste. The practice of mixing rum with fruit and spices is almost as old as […]
Cadbury Creme Egg has partnered with some of the UK’s biggest brands to launch a takeover of out-of-home sites around London’s Waterloo Station. The initiative was developed in partnership with creative agency ELVIS. The ad-takeover aims to build on the momentum behind 2019’s Creme Egg Hunting Season campaign, which sees Cadbury Creme Egg hacking the […]
Independent, international design agency Cowan London reveals the design strategy and packaging behind the own label range for Jack’s stores. Comprising 90 different packaging designs across multiple categories, the unique own brand range, also named Jack’s is rolling out across a number of stores over the next six months. It is not only a major […]
Working in partnership with Tesco, 1HQ Global Brand Agency were delighted to be selected as part of the agency mix to help bring Jack’s to life. The launch of Jack’s is part of Tesco’s centenary celebrations which sees the business mark 100 years of delivering great value to British shoppers. Jack’s proudly supports Britain’s food […]
Tesco is celebrating its 100th anniversary in 2019, with a new advertising campaign, created by BBH, highlighting the supermarket’s history of offering its customers great value throughout the decades and showcasing hundreds of special great values deals. ‘Prices that take you back’ features fun and iconic cultural references from the last decades, such as a […]