Pure Blonde Targets Active Aussies in ‘The Final Stretch’ Campaign
![Pure Blonde Targets Active Aussies in ‘The Final Stretch’ Campaign Pure Blonde Targets Active Aussies in ‘The Final Stretch’ Campaign](https://fabnews.live/wp-content/uploads/2017/03/Pure-Blonde-701x394.jpg)
In response to the growth of the active lifestyle trend in Australia, Pure Blonde has launched a new brand campaign via Clemenger BBDO Melbourne, that breaks the norms of traditional beer marketing. The Final Stretch campaign kicks off with a TV ad that has greater resemblance to a Nike ad than a traditional beer commercial. […]