The Collaborators Make a Splash with The Reel Fish Co.

The Collaborators Make a Splash with The Reel Fish Co.

The Collaborators have repositioned and redesigned The Reel Fish Co. as a challenger brand within the canned tuna category. With two standard varieties in both one can and three can formats, The Collaborators created an attention grabbing new brand identity and packaging design for Reel Fish, to reflect its mission to re-invigorate the tuna aisle. […]