The pioneer of British premium lager, Freedom Brewery, has announced a new contract brewing service enabling growing producers to meet any increase in demand through a trusted resource. Having recently invested more than £2 million into its production facilities, Freedom Brewery is offering its industry expertise to other brewers to brew, bottle, can and keg […]
The OOH posters aim to draw on nostalgia and generosity, demonstrating how Cadbury has grown to become part of the fabric of the nation, present in the lives of British people through the years. Each poster was created by illustrators and designers who took inspiration from previous Cadbury advertising over the decades, with VCCP leading on […]
Cadbury and its global agency of record VCCP London has today launched its latest film for Creme Egg as part of a fully integrated campaign which brings back the classic ‘How do you eat yours?’ tagline for the first time in 20 years. The campaign builds on the original message that everyone has their own way of eating […]
The brand is ramping up affordable luxury innovation, growing its £11M Desserts Chocolates Brand value with enticing NPD Luxury chocolatier, Lily O’Brien’s, has unveiled a NEW and exclusive Desserts Collection, furthering its position as a leader in boxed chocolate gifting. Available in Asda stores from this February, the product is initially launching on promotion at […]
Nirvana, the first dedicated no/low brewery in the UK, has launched its first-ever crowdfunding campaign via Seedrs and also hired a new Head Brewer. The crowdfunder, launching 1st February, follows the success of a private raise of £750,000.00 in 2023 and a 16% YOY increase in annual revenue, with a staggering 43% rise in December. Nirvana, […]
Coca-Cola will temporarily remove labels from Sprite and Sprite Zero on-the-go bottles this January in a limited trial of “label-less” packaging. The pilot will see labels temporarily removed from single 500ml Sprite and Sprite Zero bottles and replaced with an embossed logo on the front of the pack. Laser-engraved product and nutritional information will appear […]
Award-winning peanut butter brand ManiLife is set to expand its popular portfolio of peanut butters and snacks by unveiling a brand new range of sustainably sourced, small batch almond butters for the very first time. ManiLife Almond Butter, available in both smooth and crunchy, will be available from 5th February at Tesco stores nationwide. It […]
Sushi on the go restaurant targeting four new sites this year in line with five-year growth plan Family investment office firm, Middleton Enterprises, with offices in London and Newcastle, today announced its second round of funding into SushiDog, the fast growing quick service restaurant chain that offers customers a menu of Sushi rolls, bowls and salads. […]
-NEW NATIONAL LISTING WITH MORRISONS- -WIDER WAITROSE DISTRIBUTION- -NEW EX-TESCO COMMERCIAL DIRECTOR HIRE- British Kombucha brand, Fix8, today celebrates the start of a new national listing with Morrisons. Launching on 4th Jan 2024, the supermarket is secured to take two SKU’s; Strawberry Basil and Sicilian Citrus, which will be stocked in the front-of-store chillers across […]
Championing nature nurturing tea, Clipper marries product and purpose in its biggest TV and VOD advertising campaign to date Clipper Teas is set to launch its new integrated marketing campaign which will see it sing from the tree tops about its Fairtrade and organic tea that supports biodiversity. Representing an investment of over £1m, the […]