For its latest campaign, the world’s biggest-selling spirit will bring the JINRO Discovery Bar to London’s leading food festival, Taste of London. The JINRO Discovery Bar is designed to bring the flavour and spirit of Korea’s favourite soju to Regent’s Park via immersive activities, games and sampling. “We are excited to bring the passion and […]
Advertising Burst Centres On Authentic Taste And Unique Colour Nurture Brands is supporting its fast-growing Rebel Kitchen Coconut Water with its first-ever outdoor advertising campaign. The activity – with a media value of £250,000 – covers six-sheet posters located in and around train stations and commuter hubs, across London and the South-East. Four executions each […]
Borough Broth, the UK’s leading brand in organic, slow-cooked bone broths, is proud to announce its latest retail partnership – with Tesco, the UK’s largest supermarket. From today, Borough Broth’s award-winning Organic Chicken Bone Broth and Organic Beef Bone Broth will be available across a number of Tesco stores and online. This launch comes as […]
Morrisons and Leo Burnett UK is highlighting Morrisons’ direct relationship with British farmers and fisherman as well as its commitment to getting quality produce onto the nation’s tables in its new integrated brand campaign, Fresh from Market Street. At the heart of the campaign are three 30” films –Fish, Veg and Meat – directed by award-winning filmmaker Nick […]
Healthy children’s food brand Little Dish has launched its first ever major brand building ads with a clever, funny OOH, radio and digital campaign capturing and celebrating the reality of mealtimes with young children. The work, launching today on radio, OOH and online across the UK features a bold headline claim: ‘Guaranteed to be eaten by […]
In the UK, Cadbury takes over Piccadilly Lights today with its iconic Cadbury Dairy Milk chunk Today, Cadbury Dairy Milk is launching ‘It could only be… Cadbury Dairy Milk’, an integrated campaign developed by global creative agency of record VCCP, that aims to celebrate the iconic taste of Cadbury Dairy Milk. The equity-driving product campaign brings to life the unmistakable slow […]
Jacksons of Yorkshire launches their new brand re-positioning campaign this week (19th May). This is the first work to launch since Red Brick Road won the brand re-positioning brief in in 2024 and marks the brand’s first appearance on TV. The new “Rise Up” brand platform signals the quality and pride in every Jacksons loaf. Thanks […]
Kaytea, a leading brand in the RTD Tea space, is bringing ‘Next Generation Hydration’ to the market with a convenient new range of Instant Iced Tea Powders. Available in three delicious flavours – Peach & Mango, Lemon, and Classic Milk Tea – the pre-blended powders are not only easy to prepare (simply stir into hot water and […]
Kimbo, one of Italy’s most iconic coffee brands, has secured its first listing with one of the UK’s mainstream grocery retailers, with products becoming available for the first time on Ocado. Ocado shoppers can now purchase Kimbo Napoli Ground and Kimbo Napoli Beans, each at £4.90 for a 250-gram pack. These two products will shortly […]
‘Power Oats’ launched in two flavours – containing 10g protein Nomadic, the convenience food brand, has launched ‘Power Oats’, a two-strong product range featuring a combination of yogurt and oats, with either raspberry or vanilla. Each 150g pot – ‘Zingy Raspberry’ and ‘Vibrant Vanilla’ – delivers 10g of protein, 100% of daily Vitamin D, plus gut-friendly […]