Initials, the independent creative agency, launched a new integrated campaign for Lactalis brand ‘President’. Due to run for the next eight months, the activity centres around three new idents for the brand’s Come Dine With Me sponsorship, premiering on Channel 4. Wider campaign elements include digital out-of-home at key locations across the UK, alongside online […]
Design experts Eat With Your Eyes designed a new menu for Dirty Martini, the high street cocktail bar chain. Starting with the opulent interiors for inspiration, Eat With Your Eyes deconstructed the martini glass and mixed these sharp dynamic lines with the creative flair from the cocktail crafting process. Research told them that guests like to […]
New-world Vermouth brand Regal Rogue has launched a social media marketing push as it rolls out into Waitrose stores and begins its planned international expansion. The craft vermouth brand, which launched in Australia in 2011 and UK in 2014, has just launched in the US and over the next six months, will launch in Denmark, […]
William Grant & Sons UK has this week launched its first ever dynamic digital out of home campaign for Glenfiddich and its innovative Experimental Series. Devised by out-of-home (OOH) and location marketing specialist, Posterscope, working with partners Vizeum, the campaign seeks to capture the attention of whisky fans at the right time of day and […]
Following on from ignis’ recent work for Calvet, the agency announced the launch of a new campaign for J.P. Chenet. They were approached to create a unique and clear voice for the brand whilst highlighting its new, smaller format offering. The brand, known for its unusual bottle shape and broad flavour appeal, has been given a […]
Sensations Streetmix is a multi texture, multi flavour adventure into exciting tastes from around the world. Each mix has carefully selected bite-size ingredients inspired by world street markets, for a delicious combination of taste and texture. Jelly Kitchen created three films using ingredients from the packs. Each flavour is based on ingredients from Bangkok, Mumbai […]
Salcombe Brewery has unveiled a new look for its Salcombe Gold beer with a visual identity designed by brand, creative and digital agency Mr B & Friends. Salcombe Gold comes in a 330ml bottle and forms part of the brewery’s craft beer range, which includes the new Salcombe Pale Ale. It has developed a strong […]
Ready brek, the smooth porridge oat brand from the Weetabix Food Company, is returning to TV for the first time in five years, with its ‘Central Heating for Everyone’ campaign. The advert by creative agency bigdog, brings back Ready brek’s iconic ‘glow’, which was also reintroduced on pack earlier in 2018. Unveiled in time for […]
As a couple of creative dads, ex-Aesop Agency ECD, Martin Grimer and ex-Pearlfisher Futures Director, Shaun Jones had an idea that would re-use their talents. Recognising their own kids were spending increasing amounts of time on digital devices, and inspired by the multitude of delivery boxes filling our hallways, they saw a creative opportunity to […]
Global brand experts, BrandOpus, have re-imagined Freaks of Nature–the challenger brand offering a range of naturally free-from desserts & yogurts–across all of its consumer touchpoints. The distinctive, bold redesign encompasses every aspect of the brand including strategy, identity, packaging, website and the creation of a brand world that has been brought to life with a […]