Drinks marketing agency White Label has created a film for Laphroaig whisky, celebrating Burns Night on 25th January. The film, by marketing agency White Label, is part of Laphroaig’s ongoing #OpinionsWelcome global campaign, gathering honest opinions about Laphroaig from friends and foe alike. Entitled ‘An Ode Tae Laphroaig,’ the film features a poem written and […]
Laphroaig, the Scottish whisky, will project opinions of the brand sourced from Twitter onto its distillery wall, to celebrate its 200th anniversary. The campaign called #BigOpinions will see Laphroaig select the best tweets – both positive and negative – from 21-25 July and will project them onto its distillery in the Isle of Islay, on […]
The House of Dewar’s has the spirits industry buzzing with the U.S. launch of Dewar’s Highlander Honey—Dewar’s Blended Scotch whiskey infused with natural flavors. This unique innovation is crafted by the infusion of hand-selected Scottish honey along with natural flavors into the original Dewar’s White Label blend, the #1 selling premium Blended Scotch whiskey in the […]