The Collaborators brands Yorkshire’s first single malt whisky, Filey Bay

The Collaborators brands Yorkshire’s first single malt whisky, Filey Bay

Strategic branding consultancy, The Collaborators has developed the brand strategy, identity and packaging for Yorkshire’s first single malt whisky – Filey Bay from the Spirit of Yorkshire Distillery – which launched on 5th October.  The objective was to create a contemporary world whisky, with a bespoke bottle structure that would be unique, distinctive, grounded and have a […]

Papa John’s Tap Rakuten Marketing to Drive Digital Sales in Yorkshire

Papa John’s Tap Rakuten Marketing to Drive Digital Sales in Yorkshire

Papa John’s, the third largest pizza delivery company in the world, is working with digital marketing company, Rakuten Marketing to drive digital sales through location targeting and raise awareness of a York store opening – its first in Yorkshire. Papa John’s is using Rakuten Marketing’s targeting technology to pinpoint their core audience within a three […]

Yorkshire Drinks’ Expert Revives Brontë Liqueur

Yorkshire Drinks’ Expert Revives Brontë Liqueur

A lifelong dream to market a Yorkshire liqueur has finally come true. Sir James Aykroyd, who lives in Birstwith, North Yorkshire, has revived Brontë Liqueur, a tipple he first discovered some 40 years ago during a business trip to Paraguay, South America. As a proud Yorkshireman, with strong family connections to the Brontë Parsonage Museum, […]

“Get Back To Basics”, Says Top Yorkshire Chef Tim Bilton

“Get Back To Basics”, Says Top Yorkshire Chef Tim Bilton

Want to tell your hogget from your mutton, your chasseur from your chimichurri, your flat iron from your featherblade? If you’re befuddled by blanching, confused by coddling and perplexed by parboiling then Tim Bilton’s new book – Bilton Basics – giving you the know-how to knock up restaurant standard dishes in the comfort of your […]

Yorkshire Bakery Is A ‘Force’ To Be Reckoned With

Yorkshire Bakery Is A ‘Force’ To Be Reckoned With

Battenburg, bakes, sponges and slices from Yorkshire’s ProperMaid bakery have earned their stripes this week as they’ve been chosen as one of the Navy, Army and Air Force Institutes’ (NAAFI) “best of British” foods to feed the forces. Serving soldiers will be offered a much-missed sweet slice of home thanks to ProperMaid , in Huddersfield, […]

Forget Roses, It’s Rhubarb For Romance In Yorkshire!

Forget Roses, It’s Rhubarb For Romance In Yorkshire!

Top Yorkshire chef Tim Bilton is so passionate about Yorkshire food he’s swapping roses for rhubarb this Valentine’s – giving out bunches of the delicious pink sticks to commuters at Wakefield Westgate rail station! Rail passengers were tickled pink today when Tim, chef proprietor of The Butchers Arms Hepworth, gave out bouquets of Yorkshire Forced […]