KALLØ ENTERS THE DAIRY-ALTERNATIVES CATEGORY

New oat drink range focuses on clean, organic and gluten free ingredients

Leading natural food brand, Kallø, is making its debut into the fast-growing dairy-alternatives category, with the launch of two new premium organic oat milks – a Gluten-Free Oat Milk and an Oat and Protein Milk.

Both SKUs are made with minimal ingredients and processing, delivering a richer taste and creamier texture. They are also unsweetened and free from preservatives, flavourings and colourings – in line with Kallø’s Naturally Different ethos.

The range will initially launch online at Amazon, and in health food stores nationwide (RRP £2.30), including:

  • Kallø Organic Oat & Protein Milk – packing 25g of natural plant protein per litre, it is ideal for consumers seeking functional dairy-free options without artificial fortification.
  • Kallø Organic Gluten-Free Oat Milk – crafted without oils or gums using 100% gluten-free oats offering a cleaner, minimally-processed option. Ideal for those with gluten-free dietary requirements, and health-conscious shoppers.

The duo are true to the hallmarks of the brand, made from natural, organic certified, and clean-label ingredients that appeal to modern consumers. They also contain no added sugar.

Through organic ingredients, the oat milks are made using no harmful pesticides, fertilisers or herbicides – a choice that helps biodiversity to thrive1 and supports healthier lifestyles.

Caroline Mitchell, Free From Brand Controller at Ecotone UK, comments: “We’re looking forward to bringing Kallø’s natural and organic credentials into dairy alternatives. It’s a category that typically appeals to a conscious consumer who cares about the planet and their personal health. Until now, the category has offered limited choice for protein in oat milks. So we’re proud to be able to fill that gap and support consumers looking to increase their protein intake. We know we have two really special products packaged in our trademark joyful, creative Kallø branding and are excited to bring a truly sustainable option to the category.”

Kallø is leading the way in innovation, having recently responded to rising consumer demand for clean-label cooking broths at an affordable price point. Kallø is outperforming the category with its latest broth range: featuring an Organic Chicken Bone Broth and Vegetable Broth. As a result, they’re one of the fastest selling brands in ready-made stock2.

Kallø Organic Oat Milks will be produced at two of Ecotone’s own production sites, which are B-Corp certified. They are also packaged in fully recyclable cartons.

FAO commission on genetic resources for food and agriculture, 2019

2 Circana data to 9th August ‘25

Source: Kallø

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