Oat Cult launches Tiramisu overnight oats and makes a brand film you can’t look away from

Oat Cult launches Tiramisu overnight oats and makes a brand film you can’t look away from

Probiotic breakfast brand Oat Cult is turning a dessert favourite into breakfast with the launch of Tiramisu Oat Cult, its latest limited-edition overnight oats flavour. Launching exclusively to Oat Cult members, Tiramisu combines a hit of real decaf coffee with cocoa and creamy oats, delivering the familiar sweet-and-bitter combination of the classic Italian dessert (without […]

White Rabbit Brings New Sourdough Pizza Innovation to Frozen Free-From Fixtures Marketwide

White Rabbit Brings New Sourdough Pizza Innovation to Frozen Free-From Fixtures Marketwide

Including category-first spicy Salame Piccante, taking the premium pizza trend to gluten-free shoppers White Rabbit, the gluten free innovators on a mission to bring joy to the experience of eating gluten-free food, is expanding its range of frozen sourdough pizzas with the launch of two brand new flavours and two improved recipes, now in a […]

Haldiram’s expands UK offering with contemporary take on Indian dessert favourites

Haldiram’s expands UK offering with contemporary take on Indian dessert favourites

Haldiram’s, the iconic name in Indian sweets and snacks, has unveiled a new dessert range at its flagship Leicester Square restaurant, bringing together familiar flavours and unexpected formats in a series of highly developed, original creations. Indian dessert classics are given a distinctly contemporary twist. The result is a collection designed to feel both new […]

Potts’ Sets The Pace When It Comes To Launching a 5-Strong Portfolio of Air Fryer Pastes In 100% Recyclable Aluminium Tubes

Potts’ Sets The Pace When It Comes To Launching a 5-Strong Portfolio of Air Fryer Pastes In 100% Recyclable Aluminium Tubes

Building upon Potts’ prowess within premium tier, ambient cooking sauces, it perhaps wasn’t surprising that October 26 sees the Wiltshire-based business better placed than most to underline its strong presence within the culinary sweet spot that resides somewhere between scratch cooking and foolproof convenience. A recent McKinsey report suggests that ’effort reduction’ not simply ‘time […]

Lonsdale bottles the spirit of South West France with Se Canto, the new beer from Montaner Pietrini

Lonsdale bottles the spirit of South West France with Se Canto, the new beer from Montaner Pietrini

In an increasingly competitive craft beer market, independent French brewery, Montaner Pietrini has launched Se Canto (“If it sings”) – a new craft beer brand designed to capture the identity, culture and character of the southern Occitania region. Brewed and bottled in Vendargues and now available in bars, restaurants and retail outlets across France, the […]

PIP ORGANIC LANDS KIDS’ SNACKING NPD & MARKET-FIRST ‘SCHOOL COMPLIANT’ FIZZ RANGE ACROSS WAITROSE

PIP ORGANIC LANDS KIDS’ SNACKING NPD & MARKET-FIRST ‘SCHOOL COMPLIANT’ FIZZ RANGE ACROSS WAITROSE

HEALTHY kids’ challenger brand, Pip Organic, has unveiled a duo of snacking NPD in Waitrose – launching in store alongside its award-winning market-first clean-label Fizz soft drink range and Mango Pipsticks fruit snack offer. The NEW snacking lineup includes Pip Organic Strawberry and Banana Pipcrunch and a Strawberry & Mango addition to the brand’s popular […]

‘Swalty’ Snacking Has A New Hero Thanks to Munch Mix By Popcorn Kitchen

‘Swalty’ Snacking Has A New Hero Thanks to Munch Mix By Popcorn Kitchen

Popcorn has long since established itself as the perfect companion food, the last word in ‘swalty’ joy, perfect for sharing with friends or scoffing incognito on your ‘special corner’ of the sofa. One benefit of such a likeable ‘companion snack’ is its chameleon-like capacity to appeal on so many different levels; offering a complex, layered […]

bluemarlin shapes the future of moderate drinking with new Cisk Session brand

bluemarlin shapes the future of moderate drinking with new Cisk Session brand

Brand design agency bluemarlin has just unveiled the brand strategy and packaging identity for Cisk Session, a new lower-alcohol addition to the Cisk portfolio that’s been created to meet the evolving expectations of today’s more mindful drinker. Today’s launch builds on bluemarlin’s longstanding partnership with Maltese brewer Simonds Farsons Cisk, having already developed the wider […]

Jägermeister launches new global campaign for Jägermeister Orange, by The Midnight Club

Jägermeister launches new global campaign for Jägermeister Orange, by The Midnight Club

Jägermeister is unveiling a new campaign and brand platform for the global launch of Jägermeister Orange, its new vibrant orange spirit. Created by The Midnight Club, the global campaign runs across social media and OOH, for the next two years. The new campaign, called “Orange by Nature”, centres on a series of films inspired by […]

New Johnnie Walker Black Label retail experience opens in Delhi

New Johnnie Walker Black Label retail experience opens in Delhi

Store created in partnership with Lonsdale aims to appeal to the senses Diageo has opened a Johnnie Walker Black Label retail experience at The Liquor Fort in Gurgaon, one of India’s fastest growing districts. This marks an ambitious step towards redefining the brand’s luxury credentials in India. Created in partnership with international branding and design […]

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