Canned Wine Group announce a new partnership with Ocado in support of The Drinks Trust. From 22 September until 31 December 2025, 10p from every can of Gamay and Verdejo bought for delivery via Ocado will be donated directly to the drinks and hospitality charity.
The Drinks Trust provides vital wellbeing services, financial assistance, and training opportunities to drinks hospitality colleagues, past and present, in their time of need. The new initiative sees Canned Wine Group partner with Ocado to give back to the community at a time when support is more important than ever.
Ben Franks, Co-Founder of Canned Wine Group, comments:
“We’re delighted to support The Drinks Trust in partnership with Ocado. The Drinks Trust is a vital charity dedicated to the people who make and serve your favourite drinks. They strive to empower the drinks and hospitality workforce through services designed to assist financially, restore wellbeing and develop skills and training opportunities. We’re proud to support them in their mission and every customer who buys a delicious can of Verdejo or Gamay before the end of the year, will be helping us give back to our community with every sip.”
Nicky Burston, CEO of The Drinks Trust says:
“We couldn’t be more grateful to Canned Wine and Ocado for their incredible efforts in raising funds for The Drinks Trust through their latest activation! This partnership not only provides a fantastic opportunity to generate vital funds to support vulnerable members of our industry facing hardship, but it also beautifully embodies the spirit of unity and collective care that defines our community – looking out for one another. We’d like to encourage everyone to get involved and show their support for this fantastic initiative.”
Canned Wine Group’s Gamay and Verdejo are available to purchase now on Ocado, offering consumers a sustainable, convenient, and high-quality way to enjoy premium wine – while making a positive impact with every purchase.
- Purchase Canned Wine Co. Gamay here: https://www.ocado.com/products/canned-wine-co-gamay/623159011
- Purchase Canned Wine Co. Verdejo here: https://www.ocado.com/products/canned-wine-co-verdejo/623158011
For more information on Canned Wine Group, please visit https://cannedwine.group/
Source: Canned Wine Group
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