Firefly is a delicious range of natural soft drinks carefully crafted from still water, fruit juice and a blend of botanicals. Targeted to adults, it’s a sophisticated soft drink perfect for summertime sipping. Family (and friends) branding have been helping brand owners Purity Soft Drinks evolve the brand to highlight the unique drinking experience and […]
The #1 Ketchup brand highlights and creates an innovative acceleration program for McDonald´s copycat diners in a campaign conceived by Brazilian ad agency Africa Heinz is always surprising its consumers with new products and experiences. In Brazil, it launched a pickles-flavored ketchup that soon attracted great public attention for its taste resemblance to… well… McDonald’s. […]
Pioneers in healthy, natural and delicious food and drink, Rude Health, today confirms the launch of a duo of Organic No Sugars dairy-free drinks into national retail. The two-strong range; No Sugars Oat and No Sugars Almond will be rolling out nationwide with Waitrose across 233 stores from 12th May as well as Ocado (RRP: 1ltr / £2.20). The […]
Hot on the heels of its NEW game-changing Sainsbury’s, Deliveroo, M&S, Zapp & Spinneys listings, Kaytea coldbrew teas drinks is fulfilling its 2023 pledge to not only keep innovating but move 100% from glass to aluminium. June 23 will see the arrival of a NEW flavour: N.B. Did you know white peach is more delicate than yellow peach & goes better […]
Burger King® UK has changed its famous logo at its flagship restaurant in Leicester Square this week, spotlighting the word ‘King’ to celebrate the Coronation of King Charles III. The idea by Splendid Communications has seen the iconic Home of the Whopper® share its crown for the weekend to honour the new King in town, […]
Boundless Brand Design has partnered with Royal Salute, the master of exceptional aged Scotch whisky, to mark the start of a new era of contemporary monarchy with a precious limited-edition expression, the Royal Salute Coronation of King Charles III Edition. Since its inception, Royal Salute has honoured the British Monarchy and marked significant milestones with […]
Wunderman Thompson UK has partnered with KitKat to demonstrate how iconic their tagline is, using only five letters to prove the enduring power of a consistent brand message. KitKat introduced their ‘Have a Break, Have a KitKat’ tagline in 1957, and to this day it’s widely recognised all around the world. In fact, it’s a […]
Burdekin Distillery brings the beauty and botanicals of North Queensland to Australian shelves with the launch of its range of locally crafted rums, designed by drinks branding specialists Denomination. Burdekin Rums are a premium Australian spirit, made from locally sourced sugar cane and the pristine spring mineral water from nearby Mount Elliot. The bold designs […]
Budweiser creates a groundbreaking innovation; the first ever sustainable cooler that can refrigerate drinks below 6°C* without electricity. This year again, heat waves with peaks of 43°C are raging in many parts of the world, increasing energy demand. However, not everyone can cope with global warming the same way. In developing countries, around 48% of […]
SIG’s brand-new family-size pack offers high convenience and on-shelf differentiation Hochwald, a leading German dairy company, is taking a leap into the continuously growing plant-based segment with a range of oat beverages in SIG’s cutting-edge family-size packaging SIG Vita. Offering high convenience and outstanding on-shelf differentiation, the new packaging solution is an important building block […]