McDonald’s is launching its 2020 Christmas advert, following thestory of a young boy facing an internal struggle between the child they were, and the teenager they want to be. ‘Inner Child’ will air on Sunday (15th) during ITV’s flagship show, I’m A Celebrity, after premiering on McDonald’s social channels on Thursday 12th November. The 90 second animated film, […]
‘Tis the season to deck the halls – and paws! The CESAR brand, known for inspiring shared moments, is encouraging twinning fun this holiday season through a limited-edition holiday calendar. The “12 Days of Twinning” holiday calendar features 12 sets of matching accessories and experiences – so fans can “twin” with their pup throughout the holiday […]
Introducing their new brand platform “It’s In Our Spirit”, Absolut has launched a major new global campaign that looks forward to a time when being #togetherIRL is safe again and reminds Gen Z and millennials that no matter how popular you are online, nothing can replace real human connections. The ambitious Absolut global campaign, created by BBH Singapore, features […]
THIS™, the creators of hyper-realistic plant-based food for meat lovers, is launching THIS™ isn’t Chicken Dark Soy & Garlic pieces (RRP £3.65) into Waitrose this week. ( With 72 percent of consumers now cooking meals at home, which increases during lockdown (Bain & Company, 2020), the new product development is aimed at stir fry lovers […]
Starcom, the human experience company, has today announced the launch of a new campaign ‘Nuts About Christmas’ for KP Nuts in partnership with Bauer Media. The campaign is a multi-channel partnership celebrating the things the KP Nuts audience are ‘nuts about’ this Christmas. The campaign will involve various on-air radio promotions which will run across […]
Taking Kefir expertise into the mainstream yogurt category
Biotiful, the UK’s category leader in gut-friendly Kefir drinks and snacks, today announces a move into the mass market, with the launch of a brand new Yogurt range. Delicious and creamy with natural immunity support, there are four all-natural flavours; Original, Raspberry & Pomegranate, Mango & Lime, and Honey & Ginger. Available in 400g pots, […]
Long Shot: Now Available on Amazon!
Long Shot, a fruit-infused hard seltzer that’s low calorie, has all-natural ingredients and (most importantly!) tastes great, which launched in May 2020, has secured its first national listing with Amazon. The delicious and all-natural hard seltzers are now available to buy through Amazon.co.uk with a launch promotion of £24.75 for 12 cans (normal RRP £26.00), plus free next-day […]
Ladies & Gents Aims For Retail Openings - On Top of Online Boost
‘Ladies & Gents’, North London’s underground ‘five star dive bar’, has created a range of 70s-styled cocktails aimed at unlocking retail opportunities. Disco Cocktails, created with support from Halewood Artisanal Spirits and Coca-Cola, are inspired by the so-called bartender ‘disco’ (easy) shift and come in stylish pouches containing unique takes on classic cocktails. Currently available online, […]
Award Winning Ad Agency Introduces U.S. Market To Borjomi, a Natural Volcanic Mineral Water That Only 1 in 2 People Like
Battery, the creative advertising agency that makes game-changing campaigns for a variety of top global consumer brands, and strategic media consultancy Exverus are launching a campaign and website that introduces the U.S. market to Borjomi, a naturally carbonated mineral water with a long and storied history, and the #5 global brand in the carbonated water […]
MILESTONE FOR WORLD’S FIRST ASEPTIC CARTON PACKAGING MATERIAL LINKED UP TO 100% TO RENEWABLE MATERIALS
SIG has now sold over 150 million packs with its award-winning SIGNATURE, the world’s first aseptic carton packaging material linked up to 100% to renewable materials. “SIG’s ground-breaking SIGNATURE is a great success, with over 150 million packs sold,” said Alina Theissen Hageresch, SIG’s Marketing Manager Sustainability and Responsibility Europe. “Increased uptake shows that its strong environmental […]