Momentum Worldwide, has partnered Coca-Cola, to design and create an AI Experience to introduce Coke Spiced this past weekend in New York. Working with AI, Emmy-winning actress, producer and entrepreneur, Storm Reid and Momentum Worldwide’s team developed designs of a building transformation that reflects the exact sensation Storm had when trying the flavor for the […]
“Fasting Forward,” “Gateway Snacks” and “Food Tours” among 2024 trends Influencer-driven brands, gateway snacks and AI-powered drinks are just three of the nine trends in quench’s 2024 Food & Beverage Trend Report (Vol. 15). The report offers a glimpse at the cultural and marketplace forces that will shape food, beverage and CPG marketing in 2024 […]
With a lot of good humor, a new campaign created by DAVID São Paulo explains the most famous naming right ever launched in Brazil. Recently, BIS, a chocolate brand of Mondelez, announced one of the most significant naming rights contracts for a stadium in Brazil. The famous Morumbi Stadium, which hosts football matches and large […]
A holy hit of caffeine, community spirit and solace for all of Soho. Hashtag blessed. There is nowhere quite like Soho in the world- where the celebration of individuality is so densely woven into its cultural fabric. Introducing Sacred Grounds, the latest addition to Soho’s bustling coffee scene. Keeping in the vision of St Anne’s Church, […]
They were told it was the impossible task, to make a sublime Sweet & Sour Chicken pot that didn’t skimp on taste yet swerved the minefield of high carbs, excessive sugar and unwelcome artificial nasties so readily associated with the nation’s favourite Chinese Takeaway hero. From Gold Standard Nutrition’s perspective for the last 6 years […]
Today, Diet Coke announces its brand-new campaign, ‘Love What You Love, By You’, an evolution of its successful brand campaign launched in 2022, ‘Love What You Love’. The campaign speaks directly to the positive and unapologetic attitude of Diet Coke fans, by putting them at the heart of the campaign. The creative is a fun […]
Today, Mondra, a product footprinting and supply chain decarbonisation AI driven SaaS platform announces that it has raised £3.6m in Pre-Series A funding. Investors include 7 Generation Ventures, AlbionVC, GC Foodtech Ventures, Foodsparks by Peakbridge, Ponderosa Ventures, and Vala Capital. The investment will be used to expedite Mondra’s roll out to UK grocers, of whom 85% […]
19 Crimes, in collaboration with Denomination, gets a modern refresh without losing its rebellious spirit. Launched over a decade ago, 19 Crimes disrupted the wine market with its unique approach. However, to maintain its shelf presence and appeal to the evolving preferences of younger adult consumers, the original design needed a refresh. Denomination has masterfully […]
Creative agency Squad has worked with JW Lees to develop Founder’s Hall, which is now officially open. Sitting on Albert Square, Founder’s Hall is in an iconic spot in the shadow of Manchester’s Neo-Gothic Town Hall. The unique space is a testament to JW Lees’ past, present and future. It’s a story of tradition, innovation […]
Florida Grapefruit season is upon us, adding a touch of sunshine to the wet and windy British winter, with its deliciously sweet pink flesh and unparalleled flavour. To celebrate the season, Florida Grapefruit brightened the day of commuters as it unveiled a 2.5m grapefruit tree in King’s Cross on Thursday 22nd February. The tree will […]