Stella Artois and Water.org co-founders Matt Damon and Gary White are rallying America to “Pour it Forward” by choosing Stella Artois to help end the global water crisis – and they’re challenging some famous friends to spread the word, starting with Sarah Jessica Parker. “Pour it Forward” is Stella Artois’ take on the goodwill trend of “Pay it Forward” – […]
Independent, international design agency Cowan London unveils the brand identity and packaging design for Billson’s new range of all natural small-batch sodas – part of a bigger project to rejuvenate one of Australia’s oldest drinks manufacturers. It was way back in 1865 when Englishman George Billson first started making drinks from the exceptionally pure Alpine […]
Recently, the latest instalment of the long-running Left Twix vs. Right Twix campaign from BBDO New York launched. The campaign aims to let consumers know that the Left Twix is ‘The perfect partner for coffee’. And as this spot shows, if you were planning to enjoy a coffee with Right Twix instead of Left Twix, […]
The Macallan has unveiled a new and remarkably rare, limited edition single malt whisky. With only 250 individually numbered bottles available worldwide; The Macallan 52 years old 2018 is never to be repeated. This latest addition to The Macallan collection has been slowly matured for fifty-two years in one exceptional, hand crafted first fill European […]
Global branding experts, BrandOpus, have worked with Molson Coors to rebrand its Molson portfolio of beers, including Molson Canadian. The bold rebrand encompasses every aspect including a new iconic identity for Molson and a new brand strategy and architecture across one of Canada’s favourite portfolios of beers, including Molson Canadian, Molson Export, and Molson Dry. […]
Budweiser released its Super Bowl LIII commercial, bringing its long-term commitment to renewable electricity to the biggest stage of the year. Last year, Budweiser announced its commitment to be brewed with 100% Renewable Electricity from Wind Power, and to celebrate, the King of Beers will showcase this commitment in a commercial titled, “Wind Never Felt […]
Avocados from Mexico is taking a slightly different approach to the big game than 2018’s weirdness with Chris Elliott. The produce brand’s fifth annual Super Bowl ad will feature Emmy and Tony Award–winning actress and singer, Kristin Chenoweth. The 30-second spot (to be run in the second quarter of the game broadcast) will use Avocados from […]
Brand strategy and design agency Williams Murray Hamm (WMH) has designed a visual identity for London-based coffee shop and bakery 21 Sid, which builds on the importance of hand gestures in Italian communication. 21 Sid, near London Fields in East London, is run by self-taught baker Laura Giovanna Lo Faro, who supplies baked goods to […]
Violife has launched its first TV campaign for it’s dairy-free cheese with two TV spots and accompanying social. Veganism in the UK has grown by 350% over the last decade, with more and more consumers becoming conscious about the food they eat, choosing healthier and sustainable alternatives to dairy and meat products in their diet. […]
DOVE Chocolate is launching its biggest advertising effort in recent years. The two-pronged effort introduces a new line of chocolate bars as well as advertising targeted to Valentine’s Day, the Mars-owned brand’s biggest sales moment of the year. The product and associated new work from BBDO New York celebrates the bold, unapologetic, pleasure-seeking woman of […]