Brooke Bond Red Label and Star Sports have joined forces to bring together Indian cricketer Venkatesh Prasad and Pakistani cricketer Aamer Sohail to break barriers over a cup of tea. The two players spoke about their playing days, when the rivalry was intense between India and Pakistan in cricket, and aimed to dissolve their differences […]
Fall is here, and Busch Beer wants to give Americans even more reasons to get outside and enjoy their public lands, which is why the brand has launched an outdoor challenge nationally in forests across the country, inviting America to celebrate the great outdoors this fall with the motivator of free beer (or cash equivalent). […]
Dunkin’ Donuts has revealed its new identity, building on the iconic tagline “America Runs On Dunkin’” and signalling the start of a transformative journey that will see the brand recognised, simply, as Dunkin’ beginning January 2019. Global brand design agency Jones Knowles Ritchie (JKR) worked alongside agency partners BBDO New York and Arc Worldwide, to […]
Salcombe Brewery has unveiled a new look for its Salcombe Gold beer with a visual identity designed by brand, creative and digital agency Mr B & Friends. Salcombe Gold comes in a 330ml bottle and forms part of the brewery’s craft beer range, which includes the new Salcombe Pale Ale. It has developed a strong […]
Ready brek, the smooth porridge oat brand from the Weetabix Food Company, is returning to TV for the first time in five years, with its ‘Central Heating for Everyone’ campaign. The advert by creative agency bigdog, brings back Ready brek’s iconic ‘glow’, which was also reintroduced on pack earlier in 2018. Unveiled in time for […]
As a couple of creative dads, ex-Aesop Agency ECD, Martin Grimer and ex-Pearlfisher Futures Director, Shaun Jones had an idea that would re-use their talents. Recognising their own kids were spending increasing amounts of time on digital devices, and inspired by the multitude of delivery boxes filling our hallways, they saw a creative opportunity to […]
Global brand experts, BrandOpus, have re-imagined Freaks of Nature–the challenger brand offering a range of naturally free-from desserts & yogurts–across all of its consumer touchpoints. The distinctive, bold redesign encompasses every aspect of the brand including strategy, identity, packaging, website and the creation of a brand world that has been brought to life with a […]
Halloween costume and party planning has already begun, and BACARDÍ is packing a punch with its latest creative campaign full of frights and delights. All summer, BACARDÍ celebrated its campaign, “Do What Moves You,” but come Halloween, they’ll make people move in a different way: making them jump out of their seats with a […]
Mars, Incorporated has released the latest advert in its Dolmio ‘No drama’ campaign. Building on insight that gathering the family to the table for dinner can be the most difficult task parents face every day. The film introduces two armies; one made up of parents, the other all their children. The spot shows an […]
Tarongino USA is a fun, fresh, sparkling canned wine made from 100% organic oranges. The oranges are picked from the Mencheta family’s fifth generation orchards and is crafted in Valencia, Spain. Challenged with introducing this unique wine to the US market, Watermark Design wanted to be sure the packaging reflected both the taste of the […]