Health and wellness food company Atkins Nutrition has launched Atkins Harvest, a new sub range of carb-lite, low sugar, gluten free bars, into the UK with strategy, identity and packaging design by Brandon. The new range aims to move Atkins into the gluten free aisle, as the trend for healthy eating continues to sweep the […]
DesignLSM have completed work on the launch of an exciting new dining concept – ‘Fancy Crab’ based in Marylebone, London. The concept behind Fancy Crab was to create a dedicated seafood restaurant specialising in the finest ingredient of Red King crab, which is freshly sourced from the Northern backwaters of the Atlantic Ocean. DesignLSM’s brief was […]
Air Canada is launching its #CoolNotCold campaign to inspire travel from London to ‘cool not cold’ destinations in the Americas this winter. The integrated marketing campaign spans out-of-home, high impact display, press inserts and most excitingly, a pop-up Poutinerie in London’s Shoreditch from 3rd – 11th November. Giving guests a taste of 10 destinations they can fly to […]
J. Walter Thompson Global and J. Walter Thompson London’s content business PACE has created a Halloween campaign that would have George A. Romero turning in his grave. Instead of brain hungry zombies chasing down unwitting or gullible humans, the global campaign lets the audience take a break from the usual clichés that surrounds the global festival […]
The FAB Awards have announced that they are now open for entries for their 20th year, with a new campaign by Creative Directors, Naz Nazli and Alex Ball. The campaign, which can be seen in detail below, was pinned around The Awards’ 20th Anniversary with the tag line: “20 Years Young”. Photographed by Andy Gallacher, it […]
The pioneering organisation Traidcraft is launching it’s first ever Fairtrade savoury snack range under it’s GEO brand – and is already changing the lives of farmers and artisans around the world. With a UK market worth in the excess of £40bn, ‘snacking’ is the FMCG sector to be in today and we are led to […]
KFC India unveiled two engaging short digital films to introduce its new range of burgers. The 15 second films conceptualised by Ogilvy India aims to engage the viewers with the question “Ever imagined a burger without a bun?” It then introduces its new all chicken burger without bun. To explain what happened to the bun, the film ends […]
With the days of heading to the supermarket almost over for most Brits as they trade trolleys for home delivery, mobile data platform Ogury is today announcing its new study which analyses over 32,000 mobile devices for mobile web usage and over 1.4 million app owners in the UK. Both apps and online websites have […]
Campari®, Italy’s iconic bittersweet red aperitif, today announces the return of Campari Red Diaries, the series of short films focused on the notion that “every cocktail tells a story.” The 2018 release features a hallmark short movie steeped in intrigue, leading viewers on a journey in pursuit of the perfect cocktail. The Legend of the […]
On October 31st only, if you come to a BURGER KING restaurant with an old receipt testifying the previous purchase of a WHOPPER, BURGER KING resurrects it as a Zombie WHOPPER. The first WHOPPER coming back to life after being eaten. So, as of now, scour your wallet, your bag, search under your couch or under one of […]