Nutritional milk drink NRICH has signed a sponsorship deal with Championship Football Club Queens Park Rangers to become ‘Performance Partner for QPR’ this season. The deal, which covers the club’s 2016/17 season, includes a range of high impact marketing initiatives including LED pitch side banner advertising, player and fan engagement and a raft of joint […]
Gourmet Burger Kitchen lampooned US presidential candidate Donald Trump in their latest campaign, by comparing him to a hamburger. GBK’s “Vote Rump” outdoor campaign uses different taglines with double entendre poking fun at Trump, such as “Vote Rump – it’s a bit of an arse.” Other taglines have been created alongside the ad’s visual of a GBK burger, […]
This summer, CX agency Lavender and Hendrick’s Gin are partnering to create a whole new variety of cucumber – The Unusually Australian Cucumber. Hendrick’s is a most unusual gin, oddly infused with rose and cucumber. To champion its peculiar garnish, the noble cucumber, the brand will engage gin consumers over the coming months by rediscovering […]
Co-op has launched a new campaign celebrating food and highlighting the fact that ingredients in Co-op products are carefully and ethically sourced. The campaign, by Leo Burnett London, is called “Food The Co-op Way” and spans TV, VOD, outdoor, and press. The TV ad is comprised of vignettes showing lots of different people enjoying a […]
Hungryhouse, the online food ordering platform, has unveiled its innovative ‘reality-TV style’ advertising campaign. Featuring its new ‘Love Takeaway’ tagline, the adverts showcase the genuine, unscripted moments that people share when enjoying takeaway and taps into the nation’s love of reality TV. This is the first step in a new direction for the brand – […]
With a moving video featuring the transformative story of transgender model Sabel Gonzales, Danish Vodka brand, I AM Vodka, urges people around the world to share the price they pay to become the person they are through #thepriceofbeingme hashtag. Sometimes, the simple, straightforward act of being who you are comes at a price. A price […]
Customers visiting 7-Eleven stores between September 29 and November 11 in the US, will experience a never-before-seen promotion. 7-Eleven stores’ iconic Slurpee drink is celebrating 50 years of frozen goodness with a Fiftee Partee, and Kellogg’s Pop-Tarts is throwing a “Crazy Good” party with the first-ever Slurpee birthday Pop-Tarts. “Slurpee and Pop-Tarts are two of America’s […]
It has been over ten years since George Clooney first partnered with Nespresso, and now we see the release of their latest collaboration, Change Nothing. Debuting on 25th September 2016, the light-hearted campaign sees George embark on a rough night as he looks to protect his precious coffee. Starting in the stylish Nespresso boutique on […]
Charbonnel et Walker is one of Britain’s finest and oldest chocolatiers. In 2004, CADA were appointed to design Charbonnel’s concession store in Saks 5th Avenue, New York and have since developed a number of their International retail platforms. CADA Design originally created Charbonnel et Walker’s Canary Wharf store in 2006 and were recently commissioned to […]
Miller Lite, the original light beer, is partnering with acclaimed street artist Buff Monster to spotlight communities that stay true to their roots and never waver in their beliefs with the ‘Our Can, Your Canvas’ program. For the first installment of the program, Buff Monster created his interpretation of one of New York City’s most […]