We’re nine months away from the start of the greatest sporting show on earth and on December 7, Kellogg’s is showing its support for Team GB on the road to Rio 2016. Kellogg’s partnership with Team GB will play a crucial role in enabling our athletes to arrive at the Olympic Games as best prepare as […]
McDonald’s Australia, has this week launched Bring Fries to Life, a campaign created by DDB Sydney and VML Australia, which utilises a variety of film mediums to announce the arrival of another world first from Macca’s – Loaded Fries. The Loaded Fries product lets Aussies top their Fries with either guacomole and salsa or bacon […]
Waitrose has introduced a new cat and dog food range with the brand and visual identity designed by Equator. The retailer wanted to snag a portion of the £1.6bn pet food market and tasked Equator with creating the strategy, brand name, visual identity and packaging for the ‘Mill Stream Farm’ range which launches UK-wide this […]
“I’ll tell you my secret,” said Frank Ottomanelli, 71, holding up a freshly cut veal shank behind the counter of his family’s storied New York deli. “Red meat and wine.” Then, after imparting this wisdom for a long and productive life, he brandished his father’s old carving knife and talked about the famous lamb sausage […]
Scattered across Canada are Ronald McDonald Houses that welcome families whose children are being treated in nearby hospitals. Over the past 10 years, Canadians have supported Ronald McDonald Houses via the McDonald’s Happy Meal donation program. The families of the program made handwritten thank you cards, which were then distributed to purchasers of McDonald’s Happy […]
In December 1966 WPIX, a Tribune Broadcasting Station, pioneered the airwaves with the first ever Yule Log broadcast as a holiday gift to New York City residents who did not have fireplaces. In celebration of the 49th anniversary of the first broadcast, Lagavulin Single Malt Scotch Whisky, together with actor, humorist, and woodworker Nick Offerman, […]
Starbucks brought its first Starbucks Green Apron Delivery to the Empire State Building in October, a service designed specifically for a dense urban environment and one of the most requested by Starbucks customers. But customers aren’t just in office buildings – they’re at soccer games with their kids, at home with family, or gathering at […]
In the context of Design Miami, of which it has been the exclusive champagne sponsor since 2012, Maison Perrier-Jouët is celebrating its long-standing ties with the world of art and creation. Among the exciting initiatives marking the luxury champagne house’s presence in Miami this year are L’Eden by Perrier-Jouët, an exclusive event at Faena Hotel […]
Coca-Cola has canned an ad in which a group of white teens distributed the soft drink among indigenous people to spread some Christmas cheer across their village after it was criticised for its alleged discriminatory nature. The drinks giant was attacked from several angles for the slot; from health groups amid the country’s obesity crisis, […]
International brand design agency Design Bridge has unveiled a full range of new package designs for Appelsientje, the Netherlands’ most favourite juice drink brand. Appelsientje was launched in 1973 as the first pure juice in the ambient shelf and has a long heritage in the market, where their iconic orange juice is both a childhood […]