Electronics and beer aren’t always cosy bedfellows but that hasn’t stopped BT Sport from devising a hi-tech solution for the humble beer mat. The custom built mats can be scanned by smartphones equipped with Blippar technology to allow patrons of BT Sports screening clubs and pubs to vote on sporting issues, research game stats, enter […]
Are you willing to take a leap of faith and alter your travel plans for a trip to the unknown? Heineken’s global campaign “Voyage” arrives in the U.S. with the debut of a new television commercial “The Voyage” and travel experiment – Departure Roulette. This omni-channel campaign drops men from across the world into remote […]
As part of the campaign to promote its new gourmet-inspired Cantina Bell menu, Taco Bell has released a line of print ads featuring creative QR-codes made from avocados and lemons. The ads—created by ad agency Draftfcb OC and photographer Anabelle Breakey—were captured “in their entirety as a single image with minimal retouching” and, when scanned, […]
Over the course of the last few months, Red Bull has been in the process of globally launching their first new flavor extensions: The Blue Edition, The Red Edition and The Silver Edition. Supporting the launch of these new flavors to the world, rehabstudio conceived of and created a fun, new online experience allowing users to […]
Kopparberg is seeking to crack down on light-fingered cider drinkers with the launch of a custom security tag for its new designer glassware. The obtrusive lock wraps around the body of the pint glass and comes imprinted with the slogan ‘I know it rocks but please don’t steal it’, an attempt to reduce the number […]
Beer baths were believed to have healing and restorative powers in ancient Egypt. Taking after this belief, Austrian brewery Starkenberger Brewery built beer swimming pools that you can take a dip in to regenerate. In the centuries-old brewery castle located on the outskirts of Munich, Germany, there are seven heated beer pools that each contain […]
The first-ever Kung Fu movie written by the internet has been a box office smash, achieving hundreds of captions and votes from Facebook fans, and more than 4.1 million viral impressions for Nestlé Maggi Fusian noodles, in a year-long campaign created by MercerBell. Fists of Fusian – The Movie, which can now be viewed on […]
Carlsberg is gearing up for one of the biggest tournaments in women’s football. The UEFA Women’s EURO 2013 is taking place in Sweden in July and Carlsberg is the official beer of the tournament. The sponsorship of the UEFA Women’s EURO 2013 tournament, which kicks off on 10 July, is part of the recently announced […]
This summer, the nation’s favourite mariachi band will perform their biggest gig to date… On the main stage at this year’s Yahoo! Wireless Festival. Doritos has formed an exciting new partnership with Live Nation that will see the companies work together to bring the party to the party at this summer’s essential open-air music experience […]
The team of Gelato chefs at London based Gelateria, Black Vanilla, has created a unique Whisky and Shortbread Gelato for Andy Murray, not only to celebrate his historic Wimbledon win, but also to give him a real taste of home during his hectic post win schedule. The Scottish themed Gelato has been hand-crafted by the […]