Celebrating 15 years as iconic 'Doritos Girl,' Ali Landry Unveils Finalists on Doritos Facebook Page; Fans Can Vote for Their Favorite Spot from January 4 to January 29.
Iconic “Doritos Girl” Ali Landry, who rose to fame 15 years ago by starring in a Doritos Super Bowl ad, reunited with the Doritos brand once again when she announced the five finalists for this year’s Doritos Crash the Super Bowl contest. Selected out of thousands of entrants, the five finalists will now compete for […]
Strongbow are proposing to launch the world’s very first digital bottle top with their new ‘StartCap‘ installations, where opening bottles of Strongbow trigger unexpected actions on-premise in bars and at special events. The bottle caps trigger a RFID signal as they are opened, which is in turn picked up by scanners and translated into real-world […]
Costa Coffee today announces the Costa Book Awards 2012 winners in the Novel, First Novel, Biography, Poetry and Children’s Book categories. The Costa Book Awards recognise some of the most outstanding and enjoyable books of the last year by writers based in the UK and Ireland. Originally established in 1971 by Whitbread PLC, Costa announced […]
Innocent launches a brand new multi-media campaign to encourage people to kick start the New Year with a healthy smoothie.
This January, innocent launches a new £1.1 million multimedia campaign focusing on their on-the-go smoothie range to assert the healthy role innocent smoothies play with 2 of your recommended 5-a-day squeezed into every bottle. Innocent enjoyed a very successful 2012, with their juice and smoothie ranges growing 42%, helping to secure an annual turnover of […]
Pringles is giving fans a chance to come up with a #TheForceForFun video idea that could become a national TV commercial.
In a totally out-of-this-world alliance, Pringles, that irresistibly crunchy and flavorful crisp, and Star Wars, the powerful pop culture phenomenon from Lucasfilm, have come together to launch “The Force for Fun” video contest. This fun and inventive contest gives fans everywhere the opportunity to express their creativity for the chance to have their idea made […]
My Secret Kitchen is the UK’s first food and drink tasting company. The team has spent many years travelling the world and presenting food trends to major food manufactures. They are now giving you a sneak peek at the Top 10 food trends in the UK. So without further ado:- 1. Not just Chilli – […]
Bar Louie has partnered with Seattle startup graZie Mobile to revolutionize virtual gift giving. They have developed a mobile app that allows Facebook users to send, receive and request Bar Louie drinks from their Facebook friends. How many times have you heard the familiar phrase, “the next round is on me,” says Bar Louie, CEO […]
Pepsi has received thousands of fan photos as part of its latest promotion, which will feature hundreds of the crowd-sourced images in a unique, on-air video introduction welcoming Beyonce to the stage for the Pepsi Super Bowl XLVII Halftime Show. The program, which started on Saturday, encourages fans to submit photos of specific “poses” in […]
As 2012 comes to a close its time to look ahead and plan for a new year. So with that in mind here is a list of trends to look out for in 2013 courtesy JWTIntelligence. Allergen-Free With food allergies rising worldwide — a 2011 study found that as many as 1 in 12 […]
As the final countdown to the festive season begins, Mintel gets into the holiday spirit with a variety of festive stats and figures covering the food and drink, health, alcohol, shopping, household and personal care sectors. Food, Spirits and Baking Habits What’s your Christmas tipple? Over a third (36%) of consumers who drink dark spirits […]
