Castle Lite Unveils New ‘Money Calling’ Campaign by Egg Films and Ogilvy
Egg Films’ Lebogang Rasethaba directed ‘Money Calling’ for beer brand Castle Lite, a new…
Chang Beer Unveils Latest Urban Pulse Ad Promoting Hip-Hop Rappers in Asia
Beer brand Chang has partnered with rapper and founder of Masta & Co Hip-Hop…
Virgin Atlantic and Delta Airlines to Open Pop-Up Pub in the UK with 230 Craft Beers
From Siren Blonde Ale in Memphis to Modern Times in San Diego and Pick Axe…
Diageo Continues OOH Innovation, Launching the Medium’s Most Sophisticated Portfolio Campaign
Diageo has this month launched one of the most sophisticated digital out-of-home (OOH) portfolio campaign…
Impero Put Street-Culture at the Heart of Pernod Ricard’s Havana Club Rum
London-based independent creative agency, Impero, announce their appointment as a key strategic and creative partner…
Heineken Partners with Kappa USA for Limited-Edition #Heineken100 Six-Piece Capsule Collection
Heineken, the world’s leading international brewer, launches the ninth year of its highly-anticipated #Heineken100 program…
The Balvenie and Michel Roux Jr. Host the Final Craftsmen’s Dinner Series
The Balvenie launches its final installment of The Craftsmen’s Dinner. This year, the series…
Tanqueray Develops ‘UK’s First’ Negroni Fountain
Tanqueray, the gin brand owned by Diageo, has created what it’s calling the UK’s first…
Glenfiddich and Space Unveil New Campaign to Launch the Next Instalment of Experimental Series
Glenfiddich is launching a new campaign created by creative agency Space to promote Fire &…
Bunnahabhain Unveils New ‘The Sound of Islay’ Positioning
Islay’s most remote distillery is harnessing the ‘The Sound of Islay’ in a new brand…
Nat Geo and Coors Light Take Two Explorers to Iceland and Costa Rica on Epic Bucket-List Expeditions
National Geographic has collaborated with Coors Light for a six-part branded content micro-series, ‘My Next’.…
Heineken ‘Pull Together’ their First TVC for Italian Beer Brand, Birra Moretti
International beer giant, Heineken, have released their first TVC for Birra Moretti, the ‘final piece…
Long Live the Local: British Beer Alliance Aims to Save British Pubs from Closure
The pub – a cultural institution, quintessentially British icon and bedrock of local communities –…
Bulleit Bourbon Gets Inked by America’s Top Tattoo Artists for Launch of Limited Edition Bottle Series
Tattoos aren’t just an art form, but a means of personal expression that continues to…
Underground Spirits Gets a Fresh New Look from Denomination
The innovative Underground Spirits range of gin and vodka has been given a fresh new…
Finnish Beer Karhu Invites Trump and Putin to Hold Talks in a Sauna
Throughout history, people have negotiated, prepared or at least celebrated deals in Finnish saunas. In…