Fanta ‘100 Ways to Play’ Campaign Engages Consumers to Revel in Their Playful Side
Fanta is launching this week an exciting new multi-platform marketing campaign with experiences-to-remember prizes. The…
Mars to Buy Significant Portion of P&G’s Pet Food Business in a Key Strategic Move
Mars, Incorporated and The Procter & Gamble Company announce that Mars has agreed to buy…
A Machine That Only Brews Coffee When Two People Introduce Themselves
Anyone who has ever attended a conference or a networking event will know how awkward…
Zomato Redefines Restaurant Discovery With Its Latest Product Revamp
Zomato, the restaurant search and discovery service, has rolled out a completely revamped version of…
Adorable Japanese Drink Ad Features A Miniature Kitchen Inside A Plastic Bottle
Japanese beer company Kirin has created a charmingly whimsical ad to promote its new ‘Salt…
Frito-Lay North America Introduces New Near East Multigrain Chips
With a rich history of preparing and serving home-cooked, Mediterranean-inspired dishes like rice pilaf, couscous…
Diageo Launches Haig Club in Partnership With David Beckham & Simon Fuller
Diageo, the world’s leading premium drinks business, announces today the global launch of Haig Club…
Haribo’s Clever Print Ads Feature Fruits That Are Shaped Like Gummy Bears
German confectioner Haribo has launched a print ad campaign that features images of juicy fruits…
Dos Equis Saves Cinco Season with Return of Dos De Mayo
With Cinco de Mayo falling on a Monday, for the second straight year, Americans everywhere…
Dewar’s Launches New Packaging & Bottle Design
Dewar’s, Bacardi’s Scotch whisky brand, announced the launch of its exciting new visual identity and…
Carlsberg Expands Portfolio With Global Launch of Seth & Riley’s Garage
Carlsberg Group is launching its first global venture into the ‘hard drinks’ category – the…
Bacardi Limited CEO Ed Shirley Leaves Company
The Board of Directors of Bacardi Limited, the largest privately held spirits company in the…
Artisan Cheese Fair Now The Largest Collection of Cheese Makers in UK
The Artisan Cheese Fair – which began in the Market Town of Melton Mowbray four…
A British Café Introduces A ‘Pay-As-You-Feel’ Concept
The Pay-As-You-Feel Café in Leeds lets customers pay any amount they wish. The only catch…
Liberation Foods Launches New Range Into Grocery
Following the successful re-launch last year of its two premium snacking products, Liberation Foods CIC,…
Alma de Cuba Puts Cuban Coffee Back on the Map
The Cuba Mountain Coffee Company (CMC), the company behind the new ethically and sustainably farmed…