Coca-Cola’s Christmas Ad Encourages People to Share a Cab

It wouldn’t be the holidays without a warm and fuzzy seasonal ad from everyone’s favorite soft drink company, and Coca-Cola’s Christmas ad is definitely high on the feel-good factor.

Created by advertising agency DAVID, the ad features a Coca-Cola cab ferrying passengers amidst the busy holiday rush in Rome, picking up passengers going the same way and showing them making friends with each other.

The ad concludes with them sharing some Coke, which dovetails nicely with the holiday spirit and Coca-Cola’s message of the joy of sharing.

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