Pepsi & NFL Get Ready For a March to Super Bowl 48

Pepsi and the NFL have released a video in preparation for the first kick-off of Super Bowl 48, asking viewers: “Are you fan enough?”

‘March to 48’ is the first of two films from TBWA building anticipation ahead of the tournament and offers fans a glimpse of NFL greats like San Francisco 49ers coach Jim Harbaugh, Cowboys owner Jerry Jones, Hall of Famer Barry Sanders and Detroit Lions Quarterback Matthew Stafford.

The second film will debut in November ahead of the playoffs.

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