OREO AND DIGITAS UK’S New Batman-Inspired Activation Sees Two Icons Collide
OREO AND DIGITAS UK’S New Batman-Inspired Activation Sees Two Icons Collide
GUINNESS “LIGHTS UP THE LOCAL” This Christmas Supporting Pubs
· GUINNESS is lighting up 22 pubs across the country this December to celebrate their returning role as the hub of communities this festive season · The ‘GUINNESS Pub Choir’ will be making their debut in the GUINNESS advert with their version of the classic ‘Always on my Mind’ · The GUINNESS Raising the Bar programme has helped one in three British pubs weather the impact of the pandemic through financial support, staff training and equipment
GUINNESS “LIGHTS UP THE LOCAL” This Christmas Supporting Pubs
Catch Me if You Can – Gorillas Turn Guerrilla For Milan Launch By DUDE
The food delivery service challenges the Milanese to ‘Spot the Biker’ turning their bikers into a bespoke travelling media channel
Catch Me if You Can – Gorillas Turn Guerrilla For Milan Launch By DUDE
Heineken launches pub garden haircuts: Shear Genius!
Combining a post-lockdown pint with a much-needed trim
On the day that pubs and hairdressers re-open in most of the UK after four months of lockdown, Heineken is launching free haircuts in pub gardens across the nation so that people don’t have to choose between a refreshing pint or a fresh trim. Heineken is helping to refresh the nation and shape up their overgrown locks, installing mobile […]
Whole Earth Launches AR Activation
Successful ‘One Jar, Endless Possibilities’ VOD campaign ends on AR crescendo
Whole Earth, the UK’s number one peanut butter brand, is inviting fans into the kaleidoscopic world of its latest ‘One Jar, Endless Possibilities’ VOD campaign with a foray into AR. The £1m month-long campaign, promoting Whole Earth’s versatility as a healthy snack or breakfast option, will culminate this week with an innovative AR activation where […]
P&G’S Bear Fruits ‘DARES TO BEAR’ With Digital-Led Launch And Awareness Campaign By Bulletproof
Bulletproof was appointed by P&G to Bear Fruits in May 2019 to help define the brand strategy, the visual and verbal Brand World, as well as a digital-led awareness campaign to support a broader brand launch, all with the intention of capturing the attention of Gen Z consumers. Inspired by the face mask phenomenon, when […]
Bacardi Commits To Helping Bars & Bartenders In The UK & Ireland Who Need It Most
Bacardi’s #RaiseYourSpirits initiative provides £1.5 Million to support Western Europe bar industry A #RaiseYourSpirits virtual bar with Deliveroo Editions will help over 120 bars generate revenue
Bacardi, the world’s largest family-owned spirits company, has launched #RaiseYourSpirits, a multi-point plan to help bars & bartenders in the UK & Ireland combat the coronavirus crisis. One of the plan’s key activations kicks off next week (April 16) as Bacardi launches the #RaiseYourSpirits virtual bar with Deliveroo Editions, giving over 120 bars a platform […]
Cadbury ‘Make it Yours’ campaign is bringing the fun back to in-home hot chocolate
New campaign from VCCP
Hot chocolate has had a real renaissance in the last few years, with coffee shops offering a whole host of exciting and seasonal hot chocolate flavours. But Cadbury are here to remind everyone that making hot chocolate at home is just as easy and just as delicious, with lots of options for personalising your perfect […]
Coca-Cola Unveils Giant Rainbow Welcome Mats At Premier League Stadia To Highlight That Football Is For Everyone
Coca-Cola and the Premier League are supporting Stonewall's Rainbow Laces campaign, and this weekend will unveil giant ‘Welcome’ mats outside a number of Premier League stadia 30,000 Rainbow Laces have been purchased by Coca-Cola and will be gifted to fans throughout the weekend, along with a can of Coca-Cola zero sugar Coca-Cola has joined TeamPride, a group of leading organisations committed to making sport open to everyone
In support of Stonewall’s Rainbow Laces campaign, giant rainbow mats with the word ‘Welcome’ will be placed outside a number of Premier League stadiums hosting fixtures between 7-9 December, as part of Coca-Cola’s Premier League partnership and its ‘Where Everyone Plays’ campaign. With the aim of raising awareness that football is a game for everyone […]
Strongbow Kicks Off Largest Ever Nationwide Festival Activation in the UK
Strongbow announced details of its 2019 festivals experience, The Strongbow Yard, supported by independent creative agency, Initials. One of the UK’s favourite cider is kicking off a summer of festival action which will see nearly 100,000 people visit its activations at festivals across the UK. The Strongbow Yard which features a ten metre high archer as […]