Pure Blonde Targets Active Aussies in ‘The Final Stretch’ Campaign

Pure Blonde Targets Active Aussies in ‘The Final Stretch’ Campaign

In response to the growth of the active lifestyle trend in Australia, Pure Blonde has launched a new brand campaign via Clemenger BBDO Melbourne, that breaks the norms of traditional beer marketing. The Final Stretch campaign kicks off with a TV ad that has greater resemblance to a Nike ad than a traditional beer commercial. […]

Fiji Water Introduces New Look for the Active, On-the-go Lifestyles

Fiji Water Introduces New Look for the Active, On-the-go Lifestyles

Fiji Water, One of America’s premium bottled water brand, announced the launch of its new 700 mL bottle size. Designed for the active lifestyle, Fiji Water now fits effortlessly everywhere, from fitness equipment and gym bags to car cup holders and beyond. As Fiji Water celebrates its 20th anniversary, the sleek new look, which marks the first […]